• Home
  • Recent
  • Calendar
  • Register
  • Login
  • Home
  • Recent
  • Calendar
  • Register
  • Login
Iron Heart Forum
Iron Heart Forum

New Iron Heart Website - Live Now - Feedback and Bug Report Here Please!

IHUK - A day in the life of….

General Chat
179
2.4k
697.9k
Loading More Posts
  • Oldest to Newest
  • Newest to Oldest
  • Most Votes
Reply
  • Reply as topic
Log in to reply
This topic has been deleted. Only users with topic management privileges can see it.
  • T
    tody
    啓蒙家
    Joined: 24 Feb 2021

    But then again, we're probably not the main target audience for the lookbook anyway. I can totally see the need to put the lookbook on a professional level, us forum members will get the crew pictures anyway in due course.

    last edited by 29 Nov 2023, 19:12 1 Reply Last reply Reply Quote 1
    • M
      Matt
      見習いボス
      Joined: 4 Oct 2011

      We’d buy this shit if monkeys were wearing it.

      last edited by 29 Nov 2023, 19:37 G 1 Reply Last reply 29 Nov 2023, 19:39 Reply Quote 9
      • D
        DrPat
        Iron Heart Deity
        @Alex
        Joined: 9 Oct 2009

        @Alex yes, I mean the older ones. I remember the photoshoot of you guys playing pool in a bar being particularly good.

        However, I also liked the ones with Olly. Even before I had the chance to meet him, I thought his look matched very well with my idea of what Iron Heart should be.

        Obviously this is my person opinion and no criticism of the models' character, but I just don't feel a connection to an undercut / man bun / hipster beard clone that looks identical to all the guys in the ads that I try to ignore.

        last edited by 29 Nov 2023, 19:38 1 Reply Last reply Reply Quote 0
        • G
          goosehd
          Mod Squad
          @Matt
          Joined: 8 Apr 2016

          @Matt You’ve inspired me on more than one occasion…take from that what you will 🙂

          "I don't give a shit what anyone else is doing, we will do what is best for us and our customers" - Giles P. :)

          last edited by 29 Nov 2023, 19:39 1 Reply Last reply Reply Quote 2
          • K
            Karol
            啓蒙家
            Joined: 14 Nov 2022

            @Matt @goosehd 🤣 🤣

            Favorite:
            IH-888S-21 | IH-888-XHSib | IH-805 | IH-729-PUR | IH-555-XHS | IH-555S-25MB
            IHSH-339-SAX | IHSH-341-BLK | IHSH-293-OD | IHSH-362-BLK | IHSH-409-IB | IHSH-336-OD | IHSB-BIGBUCK-BLK
            IHV-44-BLK | IHV-02-BLK
            IHJ-75-BLK | IHJ-79-BLK | IHM-37-ODG

            last edited by 29 Nov 2023, 19:43 1 Reply Last reply Reply Quote 0
            • N
              Nik
              Raw and Unwashed
              Joined: 12 Nov 2020

              Monkey model look book is a fun idea

              last edited by 29 Nov 2023, 20:16 1 Reply Last reply Reply Quote 4
              • M
                Matt
                見習いボス
                Joined: 4 Oct 2011

                I thought that immediately after I wrote it.

                last edited by 29 Nov 2023, 21:13 1 Reply Last reply Reply Quote 4
                • M
                  Mizmazzle
                  見習いボス
                  @popvulture
                  Joined: 29 Jun 2021

                  @popvulture this is my take as well. Love that IH is more an everyday man’s type brand…not the chiseled model, high fashion type vibe. Guess growing the brand comes with bringing in the good looking!

                  In the easy chair with my boots on, melted whiskey in my hand. Could'na been asleep for more than three hours...time to go to work again...

                  last edited by 29 Nov 2023, 23:58 1 Reply Last reply Reply Quote 1
                  • M
                    Matt
                    見習いボス
                    Joined: 4 Oct 2011

                    Fooey. Weve been doing just fine without good looking people around here for years.

                    last edited by 30 Nov 2023, 14:41 G 1 Reply Last reply 30 Nov 2023, 14:42 Reply Quote 0
                    • G
                      goosehd
                      Mod Squad
                      @Matt
                      Joined: 8 Apr 2016

                      @Matt Yep…look at most of the pictures pre 2015 and that model 🙂

                      People still bought stuff…

                      "I don't give a shit what anyone else is doing, we will do what is best for us and our customers" - Giles P. :)

                      last edited by goosehd 30 Nov 2023, 14:42 1 Reply Last reply Reply Quote 0
                      • M
                        Matt
                        見習いボス
                        Joined: 4 Oct 2011

                        We bought it in spite of the “model.”

                        last edited by 30 Nov 2023, 14:45 1 Reply Last reply Reply Quote 1
                        • D
                          DrPat
                          Iron Heart Deity
                          Joined: 9 Oct 2009

                          I’ve been doing some thinking about why these models rub me the wrong way. I believe it’s because their hipster vibe is so strong and the association between hipsters and false, or at least purchased, authenticity. I don’t want to think of IH as just another accessory to go along with a fixie and a pork pie hat.

                          last edited by 30 Nov 2023, 15:09 G A 2 Replies Last reply 30 Nov 2023, 15:10 Reply Quote 5
                          • G
                            goosehd
                            Mod Squad
                            @DrPat
                            Joined: 8 Apr 2016

                            @DrPat Good argument (or observation) there...

                            "I don't give a shit what anyone else is doing, we will do what is best for us and our customers" - Giles P. :)

                            last edited by goosehd 30 Nov 2023, 15:10 1 Reply Last reply Reply Quote 0
                            • S
                              SKT
                              見習いボス
                              Joined: 26 Aug 2019
                              This post is deleted!
                              last edited by SKT 30 Nov 2023, 15:16 1 Reply Last reply Reply Quote 0
                              • A
                                AdamJ
                                IHUK Crew
                                @DrPat
                                Joined: 29 Jun 2017

                                @DrPat We go to great lengths to choose our models, as well as the vision we have for the look book itself (once we've seen the collection). We've experimented with different types of "looks" for lack of a better word, over the past seasons. Brendan, Ritchie, Olly etc. We want the clothing to stand out and look great, and after shortlisting multiple candidates Rudi was our first choice, for this collection.

                                As handsome as all our staff are, we can't quite achieve the same result when using them so sourcing models is the best choice, as is the approach most brands out there take. You guys on the forum know us well and that makes it easier for you to base your choices off seeing us in the gear, which is why we share pics of us wearing the clothes, share our sizing. This is something we currently, and always will do.

                                But for us to continue to grow and deliver great products season after season, it's important that we continue to develop our audience, and that is achieved by appealing to a wider demographic. Our line is that someone is more likely to think "Damn that jacket/shirt/outfit looks cool" by seeing it on Rudi, instead of me.

                                We're not changing the direction in any way, and I feel strongly that this collection and look book is one of our strongest to date. Look forward to you all seeing the final product

                                The devil is in the detail..

                                last edited by AdamJ 30 Nov 2023, 15:28 M 1 Reply Last reply 30 Nov 2023, 16:24 Reply Quote 11
                                • M
                                  Matt
                                  見習いボス
                                  @AdamJ
                                  Joined: 4 Oct 2011

                                  @AdamJ don’t sell yourself short. 🤪

                                  last edited by 30 Nov 2023, 16:24 1 Reply Last reply Reply Quote 3
                                  • M
                                    markus_berlin_
                                    Haraki san Expert
                                    Joined: 30 Aug 2022

                                    I think a lookbook like this is a great way to get a little insight into what you can look forward to in the new season.
                                    But I personally don't care who is wearing the clothes in the pictures.
                                    Because I make my purchase decision in the shop or when I look at a live preview.

                                    And as @Matt says,

                                    We would buy that shit even if monkeys wear it😉

                                    That's exactly how it is!

                                    And if need be, I'll do the model job 😜

                                    IG: markus_berlin_

                                    WTB : IHV-44 size M
                                    IHSI-16

                                    last edited by 30 Nov 2023, 17:06 1 Reply Last reply Reply Quote 3
                                    • M
                                      Matt
                                      見習いボス
                                      Joined: 4 Oct 2011

                                      A forum modeled lookbook please and thank you.

                                      last edited by 30 Nov 2023, 17:25 T 1 Reply Last reply 8 Dec 2023, 08:03 Reply Quote 3
                                      • E
                                        endo
                                        見習いボス
                                        Joined: 29 May 2020

                                        ^ 💯%

                                        si tacuisses

                                        last edited by 30 Nov 2023, 17:33 1 Reply Last reply Reply Quote 1
                                        • F
                                          flannel slut
                                          Raw and Unwashed
                                          Joined: 21 Feb 2022

                                          Forum model lookbook 🤘 maybe also a forum model calendar? Decka December anyone?
                                          IMG_6865.jpeg

                                          last edited by flannel slut 30 Nov 2023, 17:34 D 1 Reply Last reply 17 Apr 2024, 14:00 Reply Quote 11
                                          1750 out of 2350
                                          • First post
                                            1750/2350
                                            Last post
                                          Copyright Iron Heart 2022.