The Red W

[Alex]

@popvulture said in The Red W:

I'm inclined to agree with the comment about the W a the IH label being a bit much. I don't hate having them both, but one or the other's ideal.

This was something that we suggested to Haraki, based on similar feedback from a select few retailers, but he really likes the double branding, and it’s his gig.

[Alex]

And as has been mentioned. If you like the W then you can take the tag off

[popvulture]

@Alex fair enough!

[Alex]

And at a real push, you can remove the red W like some people do with their jeans. ( Adam313 for eg back in the day)

[mclaincausey]

Embroidered W > IH tag IMO

But I certainly understand why IH might want more overt/explicit branding.

[J-IV]

Red W on a workshirt looks so good. The subtle W's on the heavy LS are sick too.

[joephoto]

I’ve removed the IH on a few shirts. It’s probably an OCD thing as I like the clean look. But the Red W is a nice tough on shirts.

And whatever that shirt is above, it has gone top of the list.

[endo]

@Alex said in The Red W:

And at a real push, you can remove the red W like some people do with their jeans. ( Adam313 for eg back in the day)

interesting, I've actually sewed a red W onto my 822 cause I missed it

[Aetas]

@endo said in The Red W:

…interesting, I've actually sewed a red W onto my 822 cause I missed it.

Bold move! Are you satisfied with the result?

[Oaktavia]

@endo said in The Red W:

@Alex said in The Red W:

And at a real push, you can remove the red W like some people do with their jeans. ( Adam313 for eg back in the day)

I've actually sewed a red W onto my 822 cause I missed it

Say what?! Pics plz!

[prpx]

@joephoto - absolutely agree. red w is great. i dont like the tags so much especially on the uhf's. i would like to have red W on every shirt

[endo]

[Daniel San]

@endo
awesome
think I need the W on my 805 too

[Oaktavia]

[Brandrea]

I liken the red W to other famous brand logos in that it’s subtle but instantly recognizable to those in the know.

I truly hope IH keeps using this, especially on their denim. It’s a small detail, but a very important one IMHO. These small details are one of the things that sets the brand apart, and makes it exclusive feeling (to me anyway).

[Oaktavia]

@Brandrea well said dude. I love those dang red dubs!

[Mizmazzle]

Looks like several of the SS 24 shirts have the red W and tag.

[Oroccoco]

It's quite a big change for IH, one that will divide opinion. Personally I remove all visible branding where possible, certainly on my shirts and tops. I like a 'stealth wealth' look, quality that doesn't shout. At the very least I'd advocate for different coloured logos to suit the shirt in question, for a slightly more subtle effect, as seen on some of the shirts upthread.

[Oroccoco]

Having said that, I've always found it cool that the brand suits a wide range of styles, personalities, degrees of taste in blingitude etc etc. And that it draws on the history of 20th century workwear without being slavish or purist about 'heritage'. IH really is a lot of things to a lot of people, and ultimately as Alex says it's Haraki's show. The above post just my 2 cents.

[joephoto]

I remember in the 80’s when Edwin jeans were all the rage. And if you remember them you probably knew they were Edwin because of…? The tag.