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    Iron Heart Fall/Winter 2025 Collection Preview - Now Live

    The Evolution of Iron Heart

    Sustainability at Iron Heart
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    • popvultureP
      popvulture
      見習いボス
      Joined:

      I find these laser beam sandpaper fade guys extremely obnoxious, but it's not like there's anything to be done about em. They seem obviously phony to me, but the posts always have a shitload of likes. I guess people are just into fades that look like bad 2000s era Diesels 🤷🏼‍♂️

      WTB
      IHSH-IHG-BLK XXL
      Sugar Cane Coke Stripe SS L charcoal

      last edited by 1 Reply Last reply Reply Quote 0
      • ROmanR
        ROman
        Haraki san Prodigy
        Joined:

        If the fades corresponded in other areas of the jeans, they would look more realistic.

        last edited by 1 Reply Last reply Reply Quote 0
        • spitfiredealerS
          spitfiredealer
          Raw and Unwashed
          Joined:

          This just shows how people have no patience and want instant results and likes. Wearing raw denim isn't about how quickly or how perfect the fades are it's what you did in them to produce those fades. Well for me anyway

          last edited by 1 Reply Last reply Reply Quote 0
          • GilesG
            Giles
            IHUK Crew
            Joined:

            @Jcaz6996:

            Totally @Oaktavia little surprised IH actually posted the picture on their Instagram.

            Me too - it's gone…..

            "OK face up to it - you're useless but generally pretty honest and straightforward . . . it's a rare combination of qualities that I have come to admire in you" - Geo 2011

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            • Jcaz6996J
              Jcaz6996
              啓蒙家
              Joined:

              @spitfiredealer:

              This just shows how people have no patience and want instant results and likes. Wearing raw denim isn't about how quickly or how perfect the fades are it's what you did in them to produce those fades. Well for me anyway

              Couldn’t agree more anyone who loves this brand know it’s about the journey from the first day you throw that pair on and keeping track of the process along the way to seeing the dedication pay off in months of wear with some amazing fades custom to your way of life something to be proud of . Not cheating the process 👎🏻
              Glad the IG post got removed it definitely wasn’t worthy..

              IG : @luvthefades

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              • goosehdG
                goosehd
                Mod Squad
                Joined:

                @Jcaz6996 I am so horribly conflicted on this discussion.  Do I like the sanded artificial fade look personally?  No, but there is a huge but in all of this.

                We are all different and have different tastes and aesthetics.  Each person’s jeans and the way they wear them is up to that individual.  We’ve seen everything from paint splatters, ocean washed, jeans covered in coffee grounds, sanded, etc…Each are unique and represent the person wearing them.  Should we judge if this person decides this is the way they want to wear their jeans?  If so, where does it stop.

                Once again, I’m not saying any of this is right and wrong.  Just my $.02

                "I don't give a shit what anyone else is doing, we will do what is best for us and our customers" - Giles P. :)

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                • NikN
                  Nik
                  Raw and Unwashed
                  Joined:

                  Good point @goosehd I also feel less upset about someone doing silly things to customise their jeans. I like my bleached pair of OD21oz, and that is certainly an artificial speeding up of the fading process. Trying to deceive, especially in a contest, seems to be the issue here though, and I'd agree that seems silly. Outside of a contest, and if not pretending otherwise, seems cool that denim is something you can play around with.

                  last edited by 1 Reply Last reply Reply Quote 0
                  • GilesG
                    Giles
                    IHUK Crew
                    Joined:

                    @Nkwkfld:

                    Trying to deceive, especially in a contest, seems to be the issue

                    QFT

                    "OK face up to it - you're useless but generally pretty honest and straightforward . . . it's a rare combination of qualities that I have come to admire in you" - Geo 2011

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                    • goosehdG
                      goosehd
                      Mod Squad
                      Joined:

                      In 100% agreement about the context…

                      "I don't give a shit what anyone else is doing, we will do what is best for us and our customers" - Giles P. :)

                      last edited by 1 Reply Last reply Reply Quote 0
                      • Salted RacerS
                        Salted Racer
                        Haraki san Prodigy
                        Joined:

                        In a contest, this is most certainly misleading and unfair. From what I can see on this form many folks really embrace the journey of these garments–and the journey is what makes this rewarding, the destination (sIcK fAdEZs) is a by-product.

                        Of course, wear your jeans how you want--take a power sander to them, as long as you are happy who cares. There's no doing it 'wrong'. However, it can't be denied, at least in my opinion, a little bit of the spirit of what makes Japanese denim so awesome is indeed lost when the destressing is blatantly manufactured.

                        Here's some distressing done on 'amazing' jeans at the factory--makes me chuckle a little from what I've learned about IH's denim.

                        Never knew i'd be so passionate about...pants

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                        • GilesG
                          Giles
                          IHUK Crew
                          Joined:

                          I have said this before, but it bears repeating.  I went to a jeans "finishing" factory in Kojima, and saw some pretty nice raw jeans going in through the in-door.  When I left, I saw the same make and model leaving, they were truly awful.  I found it very depressing.

                          "OK face up to it - you're useless but generally pretty honest and straightforward . . . it's a rare combination of qualities that I have come to admire in you" - Geo 2011

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                          • mclaincauseyM
                            mclaincausey
                            見習いボス
                            Joined:

                            I guess it’s just different values. I think most here (and certainly I) value imprinting my life on my jeans. I just think it’s cool. It’s why I don’t like buying used jeans that are already faded or especially artificially distressed jeans, which are not only not a reflection of my life in the garment, but typically look shite.

                            Good things come to those who wait. And it’s a shame to take something as nice as a pair of IH and vandalize them with anything other than living and working in them.

                            But if that’s what people want to do, it’s their right and I can’t be bothered to care about it.

                            Think it, be it.

                            last edited by 1 Reply Last reply Reply Quote 0
                            • OaktaviaO
                              Oaktavia
                              見習いボス
                              Joined:

                              @Nkwkfld:

                              Outside of a contest, and if not pretending otherwise, seems cool that denim is something you can play around with.

                              I was talking to my wife about the "denim drama" on here as she has a slight interest in IH (or entertaining me while I go on and on about it) and she made a similar point after asking if the dude's jeans were contest jeans. When I told her no, she said something along the line of, 'oh, well who cares what he does then? If it isn't a contest let him to what he wants, so what?' which I agreed with. I get that point entirely and taking away from or talking down about someone's process can border on gatekeeping if dude is just having fun messing around with his jeans.

                              The counterpoint to this is whether or not the content the user posts on social media is embracing the sandpapering and freely admitting to the process or pretending that he was able to fade them naturally to get those results and trick those viewers who do not have a keen eye to authenticity of natural fades.  It seems then to be all about that denim clout which defeats the purpose of just wearing them.

                              IG: electricindigowizard

                              "Possibly splitting hairs, but I consider @Oaktavia to be the beardy, dank High Magus of this denim game…" @neph93

                              WTB: IHJ-32 - XL/XXL

                              last edited by 1 Reply Last reply Reply Quote 0
                              • Salted RacerS
                                Salted Racer
                                Haraki san Prodigy
                                Joined:

                                @Oaktavia:

                                @Nkwkfld:

                                Outside of a contest, and if not pretending otherwise, seems cool that denim is something you can play around with.

                                The counterpoint to this is whether or not the content the user posts on social media is embracing the sandpapering and freely admitting to the process or pretending that he was able to fade them naturally to get those results and trick those viewers who do not have a keen eye to authenticity of natural fades.  It seems then to be all about that denim clout which defeats the purpose of just wearing them.

                                I think these points really sum up my thoughts as well.

                                @Giles I think I'd also find a denim 'finishing' factory pretty depressing. If people want something the market will make it i guess for better or worse.

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                                • chrisjohnnickC
                                  chrisjohnnick
                                  Iron Heart Deity
                                  Joined:

                                  I view all this the same I do people doing "relic'd" guitars. Obviously the best way to get wear and age on a guitar is to just play it and use it for yearssssss. There are some really good guitar makers that do a great job and anyone would be hard pressed to tell if that guitar body is actually a 1959 stratocaster. However, I have see SO MANY nightmare homemade jobs where someone took a belt sander to a newer Fender and it looks so bad and obvious. Jeez. I can't stand it.

                                  Same goes for jeans. Good news is you can just buy a pair of IH jeans new and wear the hell out of 'em for a year and have great results. Don't need to have bought a brand new guitar in 1960 and played the hell out of it for 60+ years to get a similar result!

                                  Wants List:
                                  IHSH-20-Red, XL
                                  IHSH-208-Indigo Kersey, L-XL
                                  IHSH-254-Grey Kersey, L-XL
                                  IHSW-45 Black, M
                                  IH-526SV 21oz type III, 38 or 40
                                  IH-777S-SB size 32
                                  IH-777S-142 size 31 or 32
                                  IHJ-142-BLK or IND, M

                                  last edited by 1 Reply Last reply Reply Quote 0
                                  • Jcaz6996J
                                    Jcaz6996
                                    啓蒙家
                                    Joined:

                                    Nothing but time & dedication 232 days of wear IH-555XHS
                                    Evolution of IH

                                    IG : @luvthefades

                                    last edited by 1 Reply Last reply Reply Quote 0
                                    • Daniel SanD
                                      Daniel San
                                      見習いボス
                                      Joined:

                                      Absolutely epic James 🤩👍💪
                                      Great job, guess they end up nearly white 🤪

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                                      • Filthy2123ozjunkieF
                                        Filthy2123ozjunkie
                                        見習いボスー
                                        Joined:

                                        Way to go @Jcaz6996

                                        I can't for life of me remember the number of this shirt. Had it a long time. Been wearing it quite often now. Searching for it is no use, only the workshirt comes up.

                                        Been washed about 20-30 times and ran through the dryer just as many.

                                        last edited by 1 Reply Last reply Reply Quote 0
                                        • Jcaz6996J
                                          Jcaz6996
                                          啓蒙家
                                          Joined:

                                          @Daniel:

                                          Absolutely epic James 🤩👍💪
                                          Great job, guess they end up nearly white 🤪

                                          Thanks pal @Daniel San i’ve Come to the conclusion just keep chipping away I’ve compared them too Y2 first & third place last year and they look way past not sure if that’s a good thing or not… only time will tell😬

                                          @Filthy nice one bud I bet that UHF is as soft as it gets 🙌 looks great

                                          IG : @luvthefades

                                          last edited by 1 Reply Last reply Reply Quote 0
                                          • Filthy2123ozjunkieF
                                            Filthy2123ozjunkie
                                            見習いボスー
                                            Joined:

                                            My softest most worn IH shirt is probably the UHF in the top. If you zoom in you can see how smooth it is versus the rougher texture on the bottom one. It might take another year of wear for me to get this shirt that soft

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