IHUK - A day in the life of….

[Steve]

SS24 Lookbook just arrived...

[Fades for future]

Looks like a magazine this time

[endo]

hm, I like reversible jackets

[motojobobo]

Got me interested with the summer vibes !!

[SKT]

@Steve already like the jacket on the cover…like a spring weight 79?

[flannel slut]

@SKT samesies! I was thinking the same thing

[Steve]

@SKT @flannel-slut It does look similar doesnt it!

[DrPat]

I actually preferred when the crew were used as models in the lookbook. These professional models remind me of the guys I see in every clothing advertisement on social media.

[Matt]

I’m pretty sure I saw beard guy in an episode of Ted Lasso.

[Steve]

@Matt You did, he appeared a few times as an extra in it

[Karol]

@DrPat said in IHUK - A day in the life of….:

I actually preferred when the crew were used as models in the lookbook. These professional models remind me of the guys I see in every clothing advertisement on social media.

100% agree! And since we know the sizes of everyone in the Team it's easy to relate that to our measurements and have an instant grasp on how it might look on us.

[AdamJ]

@Karol We add the measurements of the models we use to the vitals list post, so you can compare their measurements. We'll do the same with Rudi once the look book is released

[SKT]

I was guessing his name was Rudi

[Karol]

@SKT said in IHUK - A day in the life of….:

I was guessing his name was Rudi

[Alex]

@DrPat said in IHUK - A day in the life of….:

I actually preferred when the crew were used as models in the lookbook. These professional models remind me of the guys I see in every clothing advertisement on social media.

@Karol said in IHUK - A day in the life of….:

@DrPat said in IHUK - A day in the life of….:

I actually preferred when the crew were used as models in the lookbook. These professional models remind me of the guys I see in every clothing advertisement on social media.

100% agree! And since we know the sizes of everyone in the Team it's easy to relate that to our measurements and have an instant grasp on how it might look on us.

The last lookbook we did with the crew was FW19... Perhaps you're thinking of the ones we did with Olly? He was hired to be a model for our lookbook, then we got on well and he became part of the crew. That's the way we like to recruit, not just adverts on indeed.com or some other shite.

[popvulture]

@SKT the real question is what’s his YT yoga channel?

[Oaktavia]

@Alex I think maybe what we meant was we liked seeing the Stubborn Crew lookin' all purdy in the older lookbooks as their faces are familiar. Your point makes sense regardless though.

[popvulture]

Oh for sure. Rudi’s obviously an incredibly handsome guy and is certainly lookbook worthy, but I do agree that the familiarity of the crew and everyman vibe is nice.

[tody]

But then again, we're probably not the main target audience for the lookbook anyway. I can totally see the need to put the lookbook on a professional level, us forum members will get the crew pictures anyway in due course.

[Matt]

We’d buy this shit if monkeys were wearing it.