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    Iron Heart Fall/Winter 2025 Live Reveal - Thursday 12th of June at 1700BST

    How we are coping as a business during the Covid-19 Pandemic

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    • steelworkerS
      steelworker
      見習いボス
      Joined:

      😶

      Those are my principles, and if you don't like them…
      Well, I have others.

      last edited by 1 Reply Last reply Reply Quote 0
      • D
        Danny RnH
        Raw and Unwashed
        Joined:

        I appreciate Iron Heart's practical approach to this outbreak. Good communication really helps us plan a route through this working together.

        We started out online in 2012 so it feels like we have temporarily returned to those halcyon times before we opened the physical stores. Although the London and Manchester stores are closed to the public we are able to receive deliveries and ship to our online customers.

        3 days a week one of our employees on a voluntary basis goes to the store (mainly James who lives near the London store and can crack on with his PHD in peace and quiet) He gets online orders ready to ship and leaves them by the door 8 metres away from the DHL driver who comes to collect. He also cycles a short distance to the store thus avoiding any public transport.

        We too are talking to the banks about loans to get us through this period. We have to support the brands as without them we won't have a business on the other side of this. We are grateful to everyone who supports us at this time. We are very much all in this together and together we'll come out battle weary but in tact  at the sunny end of this dark tunnel.

        Danny
        www.rivetandhide.com

        last edited by 1 Reply Last reply Reply Quote 0
        • Madame ButtonflyM
          Madame Buttonfly
          IHUK Crew
          Joined:

          Thanks for update, @Danny RnH - as you say, good communication is key, and it just so happens that we love talking to you, so it's a bonus to stay in touch even more often  😘

          Good luck with everything.

          AKA Mrs G

          last edited by 1 Reply Last reply Reply Quote 0
          • D
            Danny RnH
            Raw and Unwashed
            Joined:

            @Madame Buttonfly Let's have that social catch up via Zoom in the coming days -Have you got enough "supplies"? 🙂

            Danny
            www.rivetandhide.com

            last edited by 1 Reply Last reply Reply Quote 0
            • Madame ButtonflyM
              Madame Buttonfly
              IHUK Crew
              Joined:

              @Danny RnH - yes let's do that. Supplies are good, thanks - Giles bought 3 more bottles of white wine today, not exactly a business essential, but it definitely helps with the anxiety!

              AKA Mrs G

              last edited by 1 Reply Last reply Reply Quote 0
              • GilesG
                Giles
                IHUK Crew
                Joined:

                Haraki, Alex and I have made the decision to cut about a dozen items from FW2020.  None of the UHF's will be cut, if that is any consolation.

                Online sales are holding up well, but as each week goes by with us unable to ship to some/most retailers, our cash flow will get tighter and tighter as the weeks/months roll by (remember, we obviously could not stop any of the SS20 production).

                Whilst we hated cancelling, actually think of it as postponing, any product, we need to reduce our outlying financial exposure in as prudent a fashion as possible…

                "OK face up to it - you're useless but generally pretty honest and straightforward . . . it's a rare combination of qualities that I have come to admire in you" - Geo 2011

                last edited by 1 Reply Last reply Reply Quote 0
                • neph93N
                  neph93
                  見習いボス
                  Joined:

                  Contraction seems like a necessary measure at a time like this. Keep in the straight and narrow in order to survive for better days.

                  “Some of those that work forces
                  Are the same that burn crosses”

                  • Virginia Woolf
                  last edited by 1 Reply Last reply Reply Quote 0
                  • ChapC
                    Chap
                    見習いボス
                    Joined:

                    @Giles:

                    Haraki, Alex and I have made the decision to cut about a dozen items from FW2020.  None of the UHF's will be cut, if that is any consolation.

                    Online sales are holding up well, but as each week goes by with us unable to ship to some/most retailers, our cash flow will get tighter and tighter as the weeks/months roll by (remember, we obviously could not stop any of the SS20 production).

                    Whilst we hated cancelling, actually think of it as postponing, any product, we need to reduce our outlying financial exposure in as prudent a fashion as possible…

                    Understandable… focus on core business and classic?

                    God has blessed you richly, so get down on your knees and thank him. Don’t forget the less fortunate or God will personally kick your ass. I’d love to do it for him, but I can’t be everywhere. Willie Nelson

                    last edited by 1 Reply Last reply Reply Quote 0
                    • GilesG
                      Giles
                      IHUK Crew
                      Joined:

                      Yes, we will focus on core and classic.

                      However, well over 50% of first-time customers buy a pair of jeans.  So we have to have lots of jeans.  Alex and I will order 100 pairs of XHS and XHSib in each of the following cuts, this weekend.

                      555
                      634
                      666
                      777
                      888

                      BUT, we also need to have other stuff to interest them in coming back for more, so we will not stop dreaming up new stuff…...

                      "OK face up to it - you're useless but generally pretty honest and straightforward . . . it's a rare combination of qualities that I have come to admire in you" - Geo 2011

                      last edited by 1 Reply Last reply Reply Quote 0
                      • S
                        sabergirl
                        見習いボス
                        Joined:

                        Prudent decision in a trying time. Is the 25oz SBG still being made?

                        Sent from my iPhone using Tapatalk

                        last edited by 1 Reply Last reply Reply Quote 0
                        • GilesG
                          Giles
                          IHUK Crew
                          Joined:

                          Yes…....But it is not technically SBG.......

                          It's the same as the 14oz BB

                          "OK face up to it - you're useless but generally pretty honest and straightforward . . . it's a rare combination of qualities that I have come to admire in you" - Geo 2011

                          last edited by 1 Reply Last reply Reply Quote 0
                          • S
                            sabergirl
                            見習いボス
                            Joined:

                            Thanks. Glad to hear it.

                            Sent from my iPhone using Tapatalk

                            last edited by 1 Reply Last reply Reply Quote 0
                            • louisboscoL
                              louisbosco
                              啓蒙家
                              Joined:

                              @Giles:

                              Haraki, Alex and I have made the decision to cut about a dozen items from FW2020.  None of the UHF's will be cut, if that is any consolation.

                              Online sales are holding up well, but as each week goes by with us unable to ship to some/most retailers, our cash flow will get tighter and tighter as the weeks/months roll by (remember, we obviously could not stop any of the SS20 production).

                              Whilst we hated cancelling, actually think of it as postponing, any product, we need to reduce our outlying financial exposure in as prudent a fashion as possible…

                              any chance we will know what's being cut? sorry, i don't exactly have a good memory (in general) of what's been posted of the F/W collection

                              "Loyalty is a two way street. If i'm asking for it from you, then you're getting it from me."

                              • Harvey Specter
                              last edited by 1 Reply Last reply Reply Quote 0
                              • GilesG
                                Giles
                                IHUK Crew
                                Joined:

                                Nothing has really been posted, so you will never know…... 😃 😃 😃

                                "OK face up to it - you're useless but generally pretty honest and straightforward . . . it's a rare combination of qualities that I have come to admire in you" - Geo 2011

                                last edited by 1 Reply Last reply Reply Quote 0
                                • jordanscollectedJ
                                  jordanscollected
                                  啓蒙家
                                  Joined:

                                  We may see some sample sales eventually though @Giles?

                                  world tours:
                                  888 Fat guy chocolate WT
                                  Mad Red x2
                                  Wabidashery

                                  last edited by 1 Reply Last reply Reply Quote 0
                                  • neph93N
                                    neph93
                                    見習いボス
                                    Joined:

                                    @jordanscollected:

                                    We may see some sample sales eventually though @Giles?

                                    Generally only samples of things IHUK have specifically specced or ordered end up in Gosport for sale on here, or on the back of  employees, etc. The samples for seasonal stuff are shown to retailers in the west, and sent back to Japan with tweaks etc.

                                    “Some of those that work forces
                                    Are the same that burn crosses”

                                    • Virginia Woolf
                                    last edited by 1 Reply Last reply Reply Quote 0
                                    • GilesG
                                      Giles
                                      IHUK Crew
                                      Joined:

                                      That is what used to happen….......

                                      This year for FW2020, we asked Haraki to make us a complete set of samples that we could keep here.  That way, we could have more time to take photos etc and make a really good look-book (which, now won't happen, unfortunately).

                                      The samples cost us USD7,000, so either me and Alex are going to be sporting a shit load of lovely stuff, or we'll sell them to recoup the outlay.....

                                      "OK face up to it - you're useless but generally pretty honest and straightforward . . . it's a rare combination of qualities that I have come to admire in you" - Geo 2011

                                      last edited by 1 Reply Last reply Reply Quote 0
                                      • neph93N
                                        neph93
                                        見習いボス
                                        Joined:

                                        Oh. Well that is exciting.

                                        “Some of those that work forces
                                        Are the same that burn crosses”

                                        • Virginia Woolf
                                        last edited by 1 Reply Last reply Reply Quote 0
                                        • jordanscollectedJ
                                          jordanscollected
                                          啓蒙家
                                          Joined:

                                          “Great shirt and/or jacket man, where can I score one?!!!!”

                                          You can’t, there’s only one

                                          world tours:
                                          888 Fat guy chocolate WT
                                          Mad Red x2
                                          Wabidashery

                                          last edited by 1 Reply Last reply Reply Quote 0
                                          • louisboscoL
                                            louisbosco
                                            啓蒙家
                                            Joined:

                                            @Giles:

                                            That is what used to happen….......

                                            This year for FW2020, we asked Haraki to make us a complete set of samples that we could keep here.  That way, we could have more time to take photos etc and make a really good look-book (which, now won't happen, unfortunately).

                                            The samples cost us USD7,000, so either me and Alex are going to be sporting a shit load of lovely stuff, or we'll sell them to recoup the outlay.....

                                            huh.. for some reason i thought some photos were posted from NYC earlier this year in jan and if there was ever a selvedge run this year too? sigh, if only some the samples were made in smaller sizes..  😛 😛

                                            "Loyalty is a two way street. If i'm asking for it from you, then you're getting it from me."

                                            • Harvey Specter
                                            last edited by 1 Reply Last reply Reply Quote 0
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