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    Iron Heart Fall/Winter 2025 Live Reveal - Thursday 12th of June at 1700BST

    How we are coping as a business during the Covid-19 Pandemic

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    • Madame ButtonflyM
      Madame Buttonfly
      IHUK Crew
      Joined:

      Nice - if very different - tactical suggestions @Snowy and @Seul  😃

      Happily I think we'll be fine getting the loan, just may take time because we entered this strange phase of our business life in a strong position, my bank manager will understandably be prioritising the businesses who need the dosh soonest.

      AKA Mrs G

      last edited by 1 Reply Last reply Reply Quote 0
      • steelworkerS
        steelworker
        見習いボス
        Joined:

        😶

        Those are my principles, and if you don't like them…
        Well, I have others.

        last edited by 1 Reply Last reply Reply Quote 0
        • D
          Danny RnH
          Raw and Unwashed
          Joined:

          I appreciate Iron Heart's practical approach to this outbreak. Good communication really helps us plan a route through this working together.

          We started out online in 2012 so it feels like we have temporarily returned to those halcyon times before we opened the physical stores. Although the London and Manchester stores are closed to the public we are able to receive deliveries and ship to our online customers.

          3 days a week one of our employees on a voluntary basis goes to the store (mainly James who lives near the London store and can crack on with his PHD in peace and quiet) He gets online orders ready to ship and leaves them by the door 8 metres away from the DHL driver who comes to collect. He also cycles a short distance to the store thus avoiding any public transport.

          We too are talking to the banks about loans to get us through this period. We have to support the brands as without them we won't have a business on the other side of this. We are grateful to everyone who supports us at this time. We are very much all in this together and together we'll come out battle weary but in tact  at the sunny end of this dark tunnel.

          Danny
          www.rivetandhide.com

          last edited by 1 Reply Last reply Reply Quote 0
          • Madame ButtonflyM
            Madame Buttonfly
            IHUK Crew
            Joined:

            Thanks for update, @Danny RnH - as you say, good communication is key, and it just so happens that we love talking to you, so it's a bonus to stay in touch even more often  😘

            Good luck with everything.

            AKA Mrs G

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            • D
              Danny RnH
              Raw and Unwashed
              Joined:

              @Madame Buttonfly Let's have that social catch up via Zoom in the coming days -Have you got enough "supplies"? 🙂

              Danny
              www.rivetandhide.com

              last edited by 1 Reply Last reply Reply Quote 0
              • Madame ButtonflyM
                Madame Buttonfly
                IHUK Crew
                Joined:

                @Danny RnH - yes let's do that. Supplies are good, thanks - Giles bought 3 more bottles of white wine today, not exactly a business essential, but it definitely helps with the anxiety!

                AKA Mrs G

                last edited by 1 Reply Last reply Reply Quote 0
                • GilesG
                  Giles
                  IHUK Crew
                  Joined:

                  Haraki, Alex and I have made the decision to cut about a dozen items from FW2020.  None of the UHF's will be cut, if that is any consolation.

                  Online sales are holding up well, but as each week goes by with us unable to ship to some/most retailers, our cash flow will get tighter and tighter as the weeks/months roll by (remember, we obviously could not stop any of the SS20 production).

                  Whilst we hated cancelling, actually think of it as postponing, any product, we need to reduce our outlying financial exposure in as prudent a fashion as possible…

                  "OK face up to it - you're useless but generally pretty honest and straightforward . . . it's a rare combination of qualities that I have come to admire in you" - Geo 2011

                  last edited by 1 Reply Last reply Reply Quote 0
                  • neph93N
                    neph93
                    見習いボス
                    Joined:

                    Contraction seems like a necessary measure at a time like this. Keep in the straight and narrow in order to survive for better days.

                    “Some of those that work forces
                    Are the same that burn crosses”

                    • Virginia Woolf
                    last edited by 1 Reply Last reply Reply Quote 0
                    • ChapC
                      Chap
                      見習いボス
                      Joined:

                      @Giles:

                      Haraki, Alex and I have made the decision to cut about a dozen items from FW2020.  None of the UHF's will be cut, if that is any consolation.

                      Online sales are holding up well, but as each week goes by with us unable to ship to some/most retailers, our cash flow will get tighter and tighter as the weeks/months roll by (remember, we obviously could not stop any of the SS20 production).

                      Whilst we hated cancelling, actually think of it as postponing, any product, we need to reduce our outlying financial exposure in as prudent a fashion as possible…

                      Understandable… focus on core business and classic?

                      God has blessed you richly, so get down on your knees and thank him. Don’t forget the less fortunate or God will personally kick your ass. I’d love to do it for him, but I can’t be everywhere. Willie Nelson

                      last edited by 1 Reply Last reply Reply Quote 0
                      • GilesG
                        Giles
                        IHUK Crew
                        Joined:

                        Yes, we will focus on core and classic.

                        However, well over 50% of first-time customers buy a pair of jeans.  So we have to have lots of jeans.  Alex and I will order 100 pairs of XHS and XHSib in each of the following cuts, this weekend.

                        555
                        634
                        666
                        777
                        888

                        BUT, we also need to have other stuff to interest them in coming back for more, so we will not stop dreaming up new stuff…...

                        "OK face up to it - you're useless but generally pretty honest and straightforward . . . it's a rare combination of qualities that I have come to admire in you" - Geo 2011

                        last edited by 1 Reply Last reply Reply Quote 0
                        • S
                          sabergirl
                          見習いボス
                          Joined:

                          Prudent decision in a trying time. Is the 25oz SBG still being made?

                          Sent from my iPhone using Tapatalk

                          last edited by 1 Reply Last reply Reply Quote 0
                          • GilesG
                            Giles
                            IHUK Crew
                            Joined:

                            Yes…....But it is not technically SBG.......

                            It's the same as the 14oz BB

                            "OK face up to it - you're useless but generally pretty honest and straightforward . . . it's a rare combination of qualities that I have come to admire in you" - Geo 2011

                            last edited by 1 Reply Last reply Reply Quote 0
                            • S
                              sabergirl
                              見習いボス
                              Joined:

                              Thanks. Glad to hear it.

                              Sent from my iPhone using Tapatalk

                              last edited by 1 Reply Last reply Reply Quote 0
                              • louisboscoL
                                louisbosco
                                啓蒙家
                                Joined:

                                @Giles:

                                Haraki, Alex and I have made the decision to cut about a dozen items from FW2020.  None of the UHF's will be cut, if that is any consolation.

                                Online sales are holding up well, but as each week goes by with us unable to ship to some/most retailers, our cash flow will get tighter and tighter as the weeks/months roll by (remember, we obviously could not stop any of the SS20 production).

                                Whilst we hated cancelling, actually think of it as postponing, any product, we need to reduce our outlying financial exposure in as prudent a fashion as possible…

                                any chance we will know what's being cut? sorry, i don't exactly have a good memory (in general) of what's been posted of the F/W collection

                                "Loyalty is a two way street. If i'm asking for it from you, then you're getting it from me."

                                • Harvey Specter
                                last edited by 1 Reply Last reply Reply Quote 0
                                • GilesG
                                  Giles
                                  IHUK Crew
                                  Joined:

                                  Nothing has really been posted, so you will never know…... 😃 😃 😃

                                  "OK face up to it - you're useless but generally pretty honest and straightforward . . . it's a rare combination of qualities that I have come to admire in you" - Geo 2011

                                  last edited by 1 Reply Last reply Reply Quote 0
                                  • jordanscollectedJ
                                    jordanscollected
                                    啓蒙家
                                    Joined:

                                    We may see some sample sales eventually though @Giles?

                                    world tours:
                                    888 Fat guy chocolate WT
                                    Mad Red x2
                                    Wabidashery

                                    last edited by 1 Reply Last reply Reply Quote 0
                                    • neph93N
                                      neph93
                                      見習いボス
                                      Joined:

                                      @jordanscollected:

                                      We may see some sample sales eventually though @Giles?

                                      Generally only samples of things IHUK have specifically specced or ordered end up in Gosport for sale on here, or on the back of  employees, etc. The samples for seasonal stuff are shown to retailers in the west, and sent back to Japan with tweaks etc.

                                      “Some of those that work forces
                                      Are the same that burn crosses”

                                      • Virginia Woolf
                                      last edited by 1 Reply Last reply Reply Quote 0
                                      • GilesG
                                        Giles
                                        IHUK Crew
                                        Joined:

                                        That is what used to happen….......

                                        This year for FW2020, we asked Haraki to make us a complete set of samples that we could keep here.  That way, we could have more time to take photos etc and make a really good look-book (which, now won't happen, unfortunately).

                                        The samples cost us USD7,000, so either me and Alex are going to be sporting a shit load of lovely stuff, or we'll sell them to recoup the outlay.....

                                        "OK face up to it - you're useless but generally pretty honest and straightforward . . . it's a rare combination of qualities that I have come to admire in you" - Geo 2011

                                        last edited by 1 Reply Last reply Reply Quote 0
                                        • neph93N
                                          neph93
                                          見習いボス
                                          Joined:

                                          Oh. Well that is exciting.

                                          “Some of those that work forces
                                          Are the same that burn crosses”

                                          • Virginia Woolf
                                          last edited by 1 Reply Last reply Reply Quote 0
                                          • jordanscollectedJ
                                            jordanscollected
                                            啓蒙家
                                            Joined:

                                            “Great shirt and/or jacket man, where can I score one?!!!!”

                                            You can’t, there’s only one

                                            world tours:
                                            888 Fat guy chocolate WT
                                            Mad Red x2
                                            Wabidashery

                                            last edited by 1 Reply Last reply Reply Quote 0
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