There's no Such Thing as a Stupid Question

[Oaktavia]

Does anyone use a little bit of bleach when washing denim? Like after desired fade marks are present, to whiten up the white areas? I have read about this somewhere online but can't seem to remember where.

I have one IHSH that is faded nice and vintagey but the white area look a little dull and could use some brightening up, but only if it would not ruin the integrity of the fabric.

[neph93]

Bleach is always going to damage cotton a little, but small amounts shouldn’t matter.

To be on the safe side you can add Vanish to the wash, or use washing detergent specifically for whites, instead of raw bleach.

[Oaktavia]

Oh okay cool that make sense. Thanks Reuben!

[Jett129]

@Oaktavia This should help you as well,and is color safe.

[Nik]

I put a small amount of bleach into the washing machine to lighten a pair of 21oz OD, and they are light blue now and the fabric is still soft and solid

[Oaktavia]

Thanks for the answers gents!

[Daniel San]

Very interesting
How much is a little bit or a small amount?

[Nik]

50ml at first, then did it again with 100ml, and was happy so stopped there.

[Matt]

Am I losing it or is anyone else missing the product threads.  I’m sure it’s just down for maintenance or something but I didn’t notice anyone else talking about it today so I figured I’d ask.  Sorry if I missed the notice elsewhere.

[Jett129]

I can see them.

[Matt]

This is all I have…

[Matt]

Never mind.  I see now that it’s minimized.  I guess this was the right thread after all. 

[Paul9221]

Matt's testing the title of this thread [emoji14]

[Matt]

[Giles]

@Paul9221:

Matt's testing pushing the title of this thread [emoji14]

[Matt]

At least give me credit for knowing where the stupid questions belong.

[ARNC]

When we sign up for product release/restock notifications, does anything happen apart from the obvious sending of emails at the relevant time? I’ve been wondering if something clever happens and the number of sign ups somehow informs decisions about ordering stock or scheduling production for restocks.

[Giles]

If we have that data when we place an order on Japan we use it to help us work out what to order, but typically that data is being added to up until the date of release, so it's a bad indicator at best.  That coupled with the fact that we only convert about 20% of the sign-ups (go figure - I guess some people just like to know what is being released and when), makes the data even less accurate…..

[ARNC]

Thanks Giles. I can understand that not all sign ups are converted but I agree the 20% is odd.

[Giles]

I did a "register of pre-interest" once.  "We are making this, sign up here if you want to buy one and let us know what size", we got well over a 100 sign-ups and only about 20 sold when we released them.

It made me realize that doing stuff like that was pointless without any financial commitment and that about 80% of the population are as flakey as fuck….