Iron Heart in the Press or on other Sites
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The article would have been better if it were written 5+ years ago… even for mainstream media they are behind.
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I was in Waterstones last week. There were 2 books I had not previously seen: Denim Dudes and 1 other, the name of which I forget. @swiss-jeansfreak and @Giles were featured, but I can't remember in which book. They'll go on my Christmas list.
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Hi
Perhaps Blueblood from Thomas Bojer? -
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That's a great book
I love it
Cheers
Ruedi -
I know it isn't about IH, or anyone besides you guys know it's IH cuz I'm noting it. Local paper used a photo if me showing the kids how I might pose, setup my light and use light modifiers for career day. Rocking the IHSH 135
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^Well done, Jordan!
Heddels on the upcoming 888-NT DWC jeans:
https://www.heddels.com/2017/07/iron-heart-prepares-2017-denim-world-championship-ih-888-nt-namo-tako-jeans/ -
http://coolmaterial.com/style/best-japanese-denim-jeans-for-men/
Turns out denim is cool material…
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http://coolmaterial.com/style/best-mens-flannel-shirts/
An article on heavy flannel shirts… of course Iron Heart is featured!
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In todays New York Times,style section,there’s an article entitled “No Room for America Left in Those Jeans” It starts off being about the closing of the Cone Denim White Oak Plant,and it’s significance,eventually talking about Japanese denim,with Iron Heart and The Flat Head being the 2 brands mentioned,with links to both companies supplied. Speaking of links I know I should have supplied one to the article, but I’m in a hurry to go somewhere. Maybe someone else can post it.
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Here you go: https://www.nytimes.com/2017/11/10/style/goodbye-american-selvage-jeans.html
Sent from my iPhone using Tapatalk
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That article is good but I find that guy quoted and his website (A Continuous Lean) to be really gross.
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"America may have invented bluejeans, but Japan turned them into a religion. Ultra-premium Japanese brands like Iron Heart and the Flat Head have reverse-engineered the all-American Brando-biker-rebel aesthetic to such a convincing degree that they might as well be sewn in Milwaukee, alongside the Harley-Davidson plant."
While this is meant to be a compliment, IMHO I would argue IH has not "reverse-engineered", but rather, re-invented to such a degree that it flat out blows away any fabric or construction of jeans made here in the US (with all due respect to ethically made US jeans) or pretty much anywhere.
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“As much as the Trump administration is touting ‘America First,’ we believe we live in a global world, and provenance is becoming less important,” said Michael Maher, a founder of Taylor Stitch, which is based in San Francisco.
This quote is rich. Provenance isn't important? Dude, you pushed your entire brand on 'made in America,' but now you're getting a lot of your stuff made in Portugal and China. What a hypocrite.
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Provenance is only important to those who think it's important, just like anything else. However, if you make it a cornerstone of your marketing then say it isn't important you will suffer some serious credibility issues.
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Uncle allan, well known tattoer and great guy featuring a 555-03
