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New Iron Heart Website - Live Now - Feedback and Bug Report Here Please!

Reddit - Ask me Anything (AMA)

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  • S
    seawolf
    Mod Squad
    Joined: 28 Oct 2011

    Good luck G! Should be interesting.

    “Good design is actually a lot harder to notice than poor design, in part because good designs fit our needs so well that the design is invisible” - Don Norman

    @zeebeeleather

    last edited by 12 Jan 2014, 10:05 1 Reply Last reply Reply Quote 0
    • F
      Friday
      Joined: 27 Mar 2012

      All the best G-San. Most definitely a good thing all around for the business and also the brand as a whole.

      Tough, heavy and ready! = IRON HEART

      ~Shinici Haraki~

      last edited by 12 Jan 2014, 17:10 1 Reply Last reply Reply Quote 0
      • D
        davito
        Joined: 27 Oct 2011

        Good luck G, interesting

        Cheers,
        David

        last edited by 12 Jan 2014, 22:37 1 Reply Last reply Reply Quote 0
        • I
          irishexpat
          Joined: 1 Nov 2013

          i might peek in on my lunch hour at work…

          so pumped about this! my 2 denim families coming together

          Iron Heart, Empty Wallet

          last edited by 12 Jan 2014, 23:18 1 Reply Last reply Reply Quote 0
          • G
            Giles
            IHUK Crew
            Joined: 22 Sept 2009

            Here we go:

            http://redd.it/1v4988

            "OK face up to it - you're useless but generally pretty honest and straightforward . . . it's a rare combination of qualities that I have come to admire in you" - Geo 2011

            last edited by 13 Jan 2014, 17:15 1 Reply Last reply Reply Quote 0
            • A
              Aetas
              見習いボス
              Joined: 19 Jun 2013

              What a surprise cone of questions.

              And so many answers:
              "With most denims we weave, we lose a known percentage to 2nd and 3rd quality. With our 25oz, we lose a completely unknown percentage, it varies between 15% and 75%. Because the denim is so tough, the looms sometimes (and we still don't know exactly why) just grind to a halt. When we restart, the next 1" of denim is junk, as the loom is getting up to speed. If we get junk every 2 feet, we can't make a single pair of jeans out of that bolt….
              Every single inch of our denim is viewed by a QC person as it is drawn over a strong light source, this allows us to see any imperfections in the weave. Unfortunately the operatives are human and sometimes miss a fault, this section of denim then gets made into a pair of jeans and obviously they have a fault in them. We do normally spot these lemons when QCing in Hachioji before labels are applied, but even the people in QC Hachioji are human and so occasionally miss one of these faults.
              I reckon in the 8 years I have been working with Haraki, I have seen 20 pairs of bad jeans……"

              Hats off to you.

              last edited by 13 Jan 2014, 21:09 1 Reply Last reply Reply Quote 0
              • S
                Seul
                Joined: 24 Nov 2009

                G - hang in there… I'll read up on your answers tomorrow with some tea  😉

                last edited by 13 Jan 2014, 21:30 1 Reply Last reply Reply Quote 0
                • G
                  Giles
                  IHUK Crew
                  Joined: 22 Sept 2009

                  Thanks Seul….

                  "OK face up to it - you're useless but generally pretty honest and straightforward . . . it's a rare combination of qualities that I have come to admire in you" - Geo 2011

                  last edited by 13 Jan 2014, 21:36 1 Reply Last reply Reply Quote 0
                  • S
                    simonc
                    Banned
                    Joined: 28 Nov 2010

                    Well that all went very well I thought.

                    last edited by 13 Jan 2014, 22:09 1 Reply Last reply Reply Quote 0
                    • M
                      mclaincausey
                      見習いボス
                      Joined: 12 Apr 2013

                      Giles killed that AMA, someone said it was one of the most informative that they've had and I'm inclined to agree. Giles got into manufacture and went beyond the "what cut is right for me" kind of stuff that often occupies a lot of the AMAs.

                      Think it, be it.

                      last edited by 13 Jan 2014, 23:00 1 Reply Last reply Reply Quote 0
                      • I
                        irishexpat
                        Joined: 1 Nov 2013

                        real good stuff.

                        Iron Heart, Empty Wallet

                        last edited by 13 Jan 2014, 23:35 1 Reply Last reply Reply Quote 0
                        • B
                          beautiful_FrEaK
                          Raw and Unwashed
                          Joined: 15 Jun 2010

                          That was a good read. Thanks

                          last edited by 14 Jan 2014, 08:59 1 Reply Last reply Reply Quote 0
                          • G
                            Giles
                            IHUK Crew
                            Joined: 22 Sept 2009

                            Thanks guys….

                            "OK face up to it - you're useless but generally pretty honest and straightforward . . . it's a rare combination of qualities that I have come to admire in you" - Geo 2011

                            last edited by 14 Jan 2014, 09:38 1 Reply Last reply Reply Quote 0
                            • S
                              Snowy
                              Joined: 15 Jun 2012

                              That was a great read. Some good questions and good answers. Thanks for doing it.

                              last edited by 14 Jan 2014, 09:56 1 Reply Last reply Reply Quote 0
                              • J
                                jdl1279
                                Joined: 3 Jan 2014

                                This was really informative, the turnover on the 25oz 😞 How the hell do you find profits in that? Makes me appreciate the cranky bastards that much more. The variables I was unaware of and details G covered (thread detail and count, man knows his stuff) were impressive both because he just fired it off, and because the audience seemed to care about it as it was laid out. Thanks for taking the time Giles, I learned something from it all, and that will bring me back every time.

                                Bourbon: because living in Kentucky just makes you want to drink

                                last edited by 14 Jan 2014, 10:35 1 Reply Last reply Reply Quote 0
                                • G
                                  Giles
                                  IHUK Crew
                                  Joined: 22 Sept 2009

                                  Yep, last but one time we ran a weave of the 25oz, we bought back USD12,000 of 2nd and 3rd rate fabric from the mill…....

                                  "OK face up to it - you're useless but generally pretty honest and straightforward . . . it's a rare combination of qualities that I have come to admire in you" - Geo 2011

                                  last edited by 14 Jan 2014, 10:40 1 Reply Last reply Reply Quote 0
                                  • J
                                    jdl1279
                                    Joined: 3 Jan 2014

                                    Wow, that's gotta make folks buying from Japan sting all the more (sorry knowing as I do now I would have dug deeper, promise you'll get the balance in the long run). Do you know with all of that where you end up per pair? Sorry I can be off, profit margins and debt footprints interest me.

                                    Bourbon: because living in Kentucky just makes you want to drink

                                    last edited by 14 Jan 2014, 10:53 1 Reply Last reply Reply Quote 0
                                    • S
                                      Seul
                                      Joined: 24 Nov 2009

                                      Your praise and kind words for Haraki-san (and vice versa) is touching  🙂 Made for a great read, G!..

                                      last edited by 14 Jan 2014, 10:58 1 Reply Last reply Reply Quote 0
                                      • D
                                        davito
                                        Joined: 27 Oct 2011

                                        Well done G great insights like always. Thanks

                                        Cheers,
                                        David

                                        last edited by 14 Jan 2014, 11:03 1 Reply Last reply Reply Quote 0
                                        • G
                                          Giles
                                          IHUK Crew
                                          Joined: 22 Sept 2009

                                          @jdl1279:

                                          Wow, that's gotta make folks buying from Japan sting all the more (sorry knowing as I do now I would have dug deeper, promise you'll get the balance in the long run). Do you know with all of that where you end up per pair? Sorry I can be off, profit margins and debt footprints interest me.

                                          We work on the basis that we do not need to make the same margin off everything we sell.  Margins on silver, leather and the 25oz are awful.  If that was all we sold, we'd go bust.  But we strive for an average margin that is acceptable, so yes, we make more on some items (the IH-634S being a prime example - we make so many of them our costs are reasonably low)…...

                                          "OK face up to it - you're useless but generally pretty honest and straightforward . . . it's a rare combination of qualities that I have come to admire in you" - Geo 2011

                                          last edited by 14 Jan 2014, 11:20 1 Reply Last reply Reply Quote 0
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