Glad everyone likes the denim so much. Truly I think it's one of the most interesting denim styles we've carried from any brand, and that's after nearly 20 years of selling quite a few styles of Japanese denim...

I wanted a denim which would encapsulate all the denim styles created by Iron Heart over the years. The heft of the 21oz, the character of the SLB denim, the saturation of the Vintage denim, and the light hairiness of the UHR. We went through a few samples of different textiles to get to this one, once the samples were finished we knew we liked it but it wasn't until I had been wearing a pair of the jeans for 2 months that I realized "shit, this could be one of the best denim styles we've ever had". The way it feels, the vintage rug-like waviness to it, and the way the electric blue starts to peak out after just a few weeks of wear. It's perfect, and we're happy to say there is some denim left so we will try to do some more CPO shirts if all goes as planned for early next year (without the W on the chest, that says on the first run).

We're happy to announce that we're finally ready to release a collaboration we've been working on for (literally) five years. New fabric development in Japan has slowed down quite a bit over the years, and after quite a lot of back and forth with both IH UK and JP teams, we've just finished production on a new denim which we think is quite nice.

With this new 19oz denim we looked at all the denim styles ever created by Iron Heart and tried to produce something which encapsulated a little bit from each denim they've produced, from their 14oz all the way up to their 25oz denim.

We were so pleased with the denim we thought it would only be right to do all the "greatest hits" in indigo and overdyed versions. We have the 633 straight tapered jean, the 301 slim tapered jean, a CPO shirt, and a modified Type III jacket. All done in indigo and overdyed, along with a special printed t-shirt which will release at the same time as the rest of the collection on May 31st.

We're having a release party at Self Edge Los Angeles on May 31st with the full Iron Heart UK and Japan teams in attendance, hope some of you can make it!

I'll be using this thread to post measurements and photos of the jeans in a couple of weeks, in the meantime..

Self Edge x Iron Heart 19oz Denim Jeans - SEXIH25-633 - Straight Tapered Indigo
Sizes: 29 30 31 32 33 34 36 38 40 42 44
$370 USD

Self Edge x Iron Heart 19oz Denim Jeans - SEXIH25-633OD - Straight Tapered Overdyed
Sizes: 30 31 32 33 34 36 38 40 42 44
$395 USD

Self Edge x Iron Heart 19oz Denim Jeans - SEXIH25-301 - Slim Tapered Indigo
Sizes: 29 30 31 32 33 34 36 38 40
$370 USD

Self Edge x Iron Heart 19oz Denim Jeans - SEXIH25-301OD - Slim Tapered Overdyed
Sizes: 30 31 32 33 34 36 38 40
$395 USD

After over a month of wear there's already some nice indigo hues coming through, just gave them a wash at the 6 week mark and they're currently drying.
We'll have tons of photos, specs, and measurements up on our site in less than a week.

@SourPower said in SEXIH25 = Self Edge x Iron Heart 19oz Denim Jeans:

@kiya amazing collection! What is the significance of the number “25” here? I am trying to understand where the name SEXIH25 comes from, and it’s not because of a 25th anniversary or 25oz XHS…

It's just the 25th collaboration we've done, and if you're curious of the previous ones...

SEXIH01 = Dior Homme 21cm Iron Heart
SEXSC02 = Slim SC
SEXIH03 = Cycling Iron Heart
SEXI04 = Dior Homme 19cm Iron Heart
SEXFH05 = Yoyo themed Flat Head
SEXSC06 = slub slim SC
SEXIH07 = Diesel Iron Heart
SEXI08 = 19cm MIJ Imperial
SEXDBXS09 = Sufu Dry Bones
SEXFHXRR10 = ringring Flat Head
SEXT11 = Jungle Cloth Toyo
SEXDBXSXS12 = Forum Jean / Dry Bones
SEXIH13 = Leather Soul Iron Heart
SEXI14 = Imperial 18.5cm
SEXFHXRJB15 = 3001 Flat Head x RJB
SEXIHXINDO16 = Iron Heart Indonesia
SEXT17 = Black Jungle Cloth Toyo
SEXIH18 = Final Denim Jacket Iron Heart
SEXDB19 = Natural Indigo Dry Bones
SEXSXBC21 = Sugar Cane + Brooklyn Circus (that never happened)
SEXIH22-633s = Iron Heart 22oz
SEXIH22-301s = Iron Heart 22oz
SEXIH22-TYPEIII = Iron Heart 22oz
SEXI23 = Imperial Made in Japan
SEXSG24 = Strike Gold Wavy Standard
SEXSG24-09 = Strike Gold Wavy Standard
SEXIH25 = Iron Heart Greatest Hits
SEXI26 = Imperial SEXI26-ST and SEXI26-1947
SEXSX3s27 = Self Edge x Samurai x 3sixteen
SEXBD28 = B**** D***

We're happy to announce that we're finally ready to release a collaboration we've been working on for (literally) five years. New fabric development in Japan has slowed down quite a bit over the years, and after quite a lot of back and forth with both IH UK and JP teams, we've just finished production on a new denim which we think is quite nice.

With this new 19oz denim we looked at all the denim styles ever created by Iron Heart and tried to produce something which encapsulated a little bit from each denim they've produced, from their 14oz all the way up to their 25oz denim.

We were so pleased with the denim we thought it would only be right to do all the "greatest hits" in indigo and overdyed versions. We have the 633 straight tapered jean, the 301 slim tapered jean, a CPO shirt, and a modified Type III jacket. All done in indigo and overdyed, along with a special printed t-shirt which will release at the same time as the rest of the collection on May 31st.

We're having a release party at Self Edge Los Angeles on May 31st with the full Iron Heart UK and Japan teams in attendance, hope some of you can make it!

I'll be using this thread to post measurements and photos of the CPO shirt in a couple of weeks, in the meantime..

Self Edge x Iron Heart 19oz Denim CPO Shirt - SEXIH25-CPO - Indigo
S M L XL XL XXL XXXL
$415 USD

Self Edge x Iron Heart 19oz Denim CPO Shirt - SEXIH25-CPOOD - Overdyed
S M L XL XL XXL XXXL XXXXL
$450 USD

We're having a release party at Self Edge Los Angeles on May 31st with the full Iron Heart UK and Japan teams in attendance, hope some of you can make it!

We're happy to announce that we're finally ready to release a collaboration we've been working on for (literally) five years. New fabric development in Japan has slowed down quite a bit over the years, and after quite a lot of back and forth with both IH UK and JP teams, we've just finished production on a new denim which we think is quite nice.

With this new 19oz denim we looked at all the denim styles ever created by Iron Heart and tried to produce something which encapsulated a little bit from each denim they've produced, from their 14oz all the way up to their 25oz denim.

We were so pleased with the denim we thought it would only be right to do all the "greatest hits" in indigo and overdyed versions. We have the 633 straight tapered jean, the 301 slim tapered jean, a CPO shirt, and a modified Type III jacket. All done in indigo and overdyed, along with a special printed t-shirt which will release at the same time as the rest of the collection on May 31st.

The jeans: https://forum.ironheart.co.uk/topic/17287/sexih25-self-edge-x-iron-heart-19oz-denim-jeans

The jackets: https://forum.ironheart.co.uk/topic/17289/sexih25-tiii-self-edge-x-iron-heart-19oz-denim-modified-type-iii-jacket

The CPO shirts: https://forum.ironheart.co.uk/topic/17288/sexih25-cpo-self-edge-x-iron-heart-19oz-denim-cpo-shirt

We will also have a post-party Sunday meet-up.
We're planning on meeting at GGET at The Row for coffee around 11:30am: https://maps.app.goo.gl/b6aaSffcHjwL2ryJ6
Then hit the 3sixteen store next door: https://maps.app.goo.gl/QEz3KvJeXKgdUsYQ6
Then lunch at the largest food truck park in the US (also next door): https://maps.app.goo.gl/RdTXon6zpaC3Cyk29

@jimcord said in Self Edge x Iron Heart SEXIH25 Release Party - Los Angeles:

And I have to post one more thing, I would be remiss if I didn’t thank Demitra and Kiya for opening up one of their “homes” and throwing such a lovely party last night. It was a pleasure meeting both of you, and now you gave me one more reason to wanna go visit Mexico!:)

Thank you so much. Last night was amazing for us too, really felt like a reunion having everyone from both the Japan and UK crews together. We got really nostalgic for the early days and a reminder that we started all this 20 years ago!

We're happy to announce that we're finally ready to release a collaboration we've been working on for (literally) five years. New fabric development in Japan has slowed down quite a bit over the years, and after quite a lot of back and forth with both IH UK and JP teams, we've just finished production on a new denim which we think is quite nice.

With this new 19oz denim we looked at all the denim styles ever created by Iron Heart and tried to produce something which encapsulated a little bit from each denim they've produced, from their 14oz all the way up to their 25oz denim.

We were so pleased with the denim we thought it would only be right to do all the "greatest hits" in indigo and overdyed versions. We have the 633 straight tapered jean, the 301 slim tapered jean, a CPO shirt, and a modified Type III jacket. All done in indigo and overdyed, along with a special printed t-shirt which will release at the same time as the rest of the collection on May 31st.

We're having a release party at Self Edge Los Angeles on May 31st with the full Iron Heart UK and Japan teams in attendance, hope some of you can make it!

I'll be using this thread to post measurements and photos of the jackets in a couple of weeks, in the meantime..

Self Edge x Iron Heart 19oz Denim Modified Type III Jacket - SEXIH25-TIII - Indigo
S M L XL XL XXL XXXL
$475 USD

Self Edge x Iron Heart 19oz Denim Modified Type III Jacket - SEXIH25-TIIIOD - Overdyed
S M L XL XL XXL XXXL XXXXL
$535 USD

@Oaktavia said in SEXIH25 = Self Edge x Iron Heart 19oz Denim Jeans:

@kiya @Alex This is so cool! I have been super curious what has been cooking up with y'all. I have a few questions, but I understand you may not be able to answer all of them at this time:

Does the new indigo 19oz denim feature a beige weft, such as many other indigo denims IH has to offer?

What sets this 19oz denim apart from the 19oz LHT or 19oz indigo/black (aside from the obvious weft color)? Is it RHT and is the denim hairy, smooth, slubby? Something else?

I see that the "W" is charcoal grey in color (correct?), are the arcs the same thread color? Will the W be the same on the Type III or will it be red?

I think I am mostly interested in the CPO! Another 19oz CPO that is different than the IHSH-409. I'd love to know how they are different.

We have some answers!
This denim has a medium/dark indigo warp and a natural weft, so the fades will be a little brighter with wear and you can see a bit more of the weft through the warp.
This 19oz denim is quite different than both of the existing IH 19oz denim styles, we'll have specs up closer to the release plus high-res images so you can compare the way the denim looks to previous fabrics.
The (normally red) W is now in dark charcoal on all 8 of the garments, and the little woven Iron Heart tag on the pocket of the CPO is also in a charcoal/black color.

@eemmmiiee said in SEXIH25-CPO - Self Edge x Iron Heart 19oz Denim CPO Shirt:

Will this be available on both SE and IH website?

The entire collection will be available at all Self Edge stores and in the Self Edge online store only.

NEW RICK OWENS MADE IN JAPAN COLLECTION

A new Rick Owens jean fit has arrived. The STROBE is Rick’s newest wide leg fit, available in two new fabrics. We have one made in Japan out of a 12oz selvedge black/black denim woven in Okayama on vintage Sakamoto looms and another made of a 13oz duck canvas woven.

Rick Owens’ famed GETH jean is back and exclusively made for Self Edge. It’s got a long rise, a super wide leg, and is made of a Rick Owens developed 16oz black/black Japanese selvedge denim which has a sulfur dyed warp and reactive dyed weft for maximum fading character. This was a instacop for many of our staff members across our six stores, the fit is just so fucking perfect.
Now at all stores as part of Rick’s new spring/summer collection.

Shop Rick Owens Online: https://www.selfedge.com/rick-owens

https://www.selfedge.com/index.php?route=product/product&product_id=4036
https://www.selfedge.com/index.php?route=product/product&product_id=4036
https://www.selfedge.com/index.php?route=product/product&product_id=4035
https://www.selfedge.com/index.php?route=product/product&product_id=4035
https://www.selfedge.com/index.php?route=product/product&product_id=2901
https://www.selfedge.com/index.php?route=product/product&product_id=2901

NEW DEVOA SPRING/SUMMER COLLECTION

The new summer collection from Devoa has landed at all six of our stores.

This collection sees Devoa pushing textile development into new areas including hand-powered loom textiles, super heavy loopwheeled fabrics, Japanese kasuri-dyed Enshu cotton, hand-knit cashmere, and multi-colored twisted yarn fabrics. We have a wide range of new T-shirts, polos, pants, and beanies in stock. There are too many details to cover here, so please visit the individual product pages to learn more about each piece—this team from Japan puts an incredible amount of thought and craftsmanship into every garment.

Shop Devoa Online: https://www.selfedge.com/devoa

https://www.selfedge.com/index.php?route=product/product&product_id=4046
https://www.selfedge.com/index.php?route=product/product&product_id=4047
https://www.selfedge.com/index.php?route=product/product&product_id=4044
https://www.selfedge.com/index.php?route=product/product&product_id=4045
https://www.selfedge.com/index.php?route=product/product&product_id=4043
https://www.selfedge.com/index.php?route=product/product&product_id=4048
https://www.selfedge.com/index.php?route=product/product&product_id=4049
https://www.selfedge.com/index.php?route=product/product&product_id=3915

3SIXTEEN ULTRAWEIGHT GARMENT-DYED HOODIES

3sixteen Ultraweight Garment-Dyed Hoodies have landed in two new colors.

This is a reworked hoodie style by 3sixteen made of a super heavy 32oz french terry which has been garment dyed; available in black and “kombu” green. These hoodies have a more relaxed fit compared to the rest of their hoodie line-up and are available now at all stores.

Shop 3sixteen Online: https://www.selfedge.com/3sixteen

REGINALD SYLVESTER II FOR SELF EDGE - GRAPHIC SERIES T-SHIRTS #23 & #24

Self Edge Graphic Series T-Shirts #23 - GATE / Pantone 16-6340 Classic Green & #24 - GATE / Pantone 20-0053 Gilded Pleasure

#23 and #24 in our Graphic Series is a collaboration with Reginald Sylvester II. Reginald is a Brooklyn-based contemporary artist known for layered, process-driven mixed-media paintings that fuse abstraction with personal and cultural symbolism. These designs are minimal interpretations of two of Reginald’s most notable mixed-media works. These two tees are now at all six Self Edge stores.

Shop Self Edge Graphic Tees Online: https://www.selfedge.com/self-edge

POTEN JAPANESE MADE BASEBALL CAPS - SPRING COLLECTION

Poten’s new spring collection is here!

This season we see Poten doing their caps in a new vintage duck fabric in navy and white, a soft vintage nylon, and a “90’s denim” in black. These hats are crazy nice, nicer than any other straight ahead baseball cap we've ever seen.

The caps have zero exterior branding except for the stitches which you can see from the top of the crown from the interior branding tags being sewn into the center of the crown. The cap has a medium height crown and the brim has a medium length to it with 19 concentric stitches which feel and look pretty cool in person. If you're into baseball caps, you'll love what Poten is doing. ⠀

All four of these caps are available now at all stores and online.

Shop Poten Online: https://www.selfedge.com/poten

@shp.7777 said in Self Edge SF, NY, LA, PDX, MX, & ATX:

@kiya Is there a restock of SEXIH25-633 and SEXIH25-301 coming anytime soon?

Yes, sometime this summer!

NEW ARRIVALS - STEVENSON OVERALL CO.

We've received a new delivery this week at all stores from Stevenson Overall.

We have the Encinitas jean, which is their best selling straight leg fit, in both unsanforized (but rinsed) indigo and black denim styles and the slim tapered Big Sur jean in a crispy indigo denim.
Their Dual-Comfort tank tops sold so well for us last year we had them produce a fresh batch for us; these are available again in olive and natural.

Lastly we've received their Tanguis cotton boxer briefs in four colors including a new navy version.

Shop Stevenson Overall: https://www.selfedge.com/stevenson-overall-co

https://www.selfedge.com/index.php?route=product/product&product_id=3300
https://www.selfedge.com/index.php?route=product/product&product_id=3437
https://www.selfedge.com/index.php?route=product/product&product_id=2250
https://www.selfedge.com/index.php?route=product/product&product_id=3811
https://www.selfedge.com/index.php?route=product/product&product_id=3810
https://www.selfedge.com/index.php?route=product/product&product_id=2113

RIGARDS YEAR 2 - ARTISANAL HAND-MADE EYEWEAR

Our second season of Rigards eyewear has landed at all stores. We have three new frames, all fully hand-made and finished out of titanium.

Rigards is an independent eyewear line known for its artisanal approach and unconventional materials. Founded by Ti Kwa, the brand merges avant-garde aesthetics with traditional craftsmanship. Each pair of Rigards glasses is handmade, using uncommon materials like copper, horn, and wood. All Rigards eyewear is handmade in Hong Kong in their own studio, located in Sheung Wan. They are from what I know the only full fledged eyewear line in the world making their own frames in-house in a studio which only makes frames for them. Now at all stores.

Shop Rigards Online: https://www.selfedge.com/rigards

BONCOURA 15TH ANNIVERSARY NATURAL INDIGO DENIM & WIDE LEG JEANS

BONCOURA NATURAL INDIGO DENIM ALERT

The BONCOURA 43XX WWⅡ Denim Natural Indigo Dye is a completely reimagined WWII model created to mark the brand’s 15th anniversary, reconstructed from the ground up rather than carried over from the 10th anniversary version. It uses 15oz BONCOURA Ikemen denim, woven on vintage shuttle looms and rope dyed exclusively with 100% natural indigo to achieve depth, vibrancy, and long-term aging character that only reveals itself through wear. Unlike skein-dyed natural indigo, BONCOURA committed to rope dyeing to preserve a white yarn core, allowing strong contrast and defined fades over time. The silhouette is slightly wider with a mid to high rise and straight leg.

Period-correct details include deliberately omitted coin pocket rivets, newly designed iron donut buttons, and intentionally irregular back pockets that reflect the realities of mass production during the era. Yellow cotton stitching, military herringbone pocket bags, and a specially tanned deerskin patch reinforce the historical foundation while remaining unmistakably BONCOURA.

We've also received a fresh production run of Boncoura's "34" wide leg jean, made of their famed 15oz Ikemen denim, produced exclusively for Self Edge. Both of these jeans can be found at all stores and online.

Shop Boncoura Online: https://www.selfedge.com/boncoura

FLAT HEAD ZIMBABWE COTTON COVERALLS & INDIGO-DYED FLANNELS

Hard washed 12.5oz denim coverall jackets from Flat Head are now at all stores. This jacket is built from unsanforized (but rinsed) indigo selvedge denim woven on vintage Toyoda shuttle looms using long-staple Zimbabwe cotton. The left-hand twill weave gives the fabric a softer hand and smoother fade potential, while steel buttons and chainstitch construction reinforce its workwear roots. Finished with a hard wash for a broken-in feel and minimal shrinkage, this Made in Japan jacket balances durability with everyday wearability.

The Flat Head “THE TUSS” Indigo Rope-Dyed Block Check flannel is here. This is a special edition flannel from Flat Head's new Winter line, made of a heavy cotton flannel made of pure indigo rope-dyed yarns; the interior has been combed to a super soft feel. The fabric is woven on a vintage loom and therefore has a very three dimensional pattern due to the loom and also the extra heavy gauge of yarn.

We have also received fresh runs of in-house Stockburg produced shell cordovan small wallets in multiple styles and colors.

Shop Flat Head Online: https://www.selfedge.com/the-flat-head

https://www.selfedge.com/index.php?route=product/product&product_id=4021
https://www.selfedge.com/index.php?route=product/product&product_id=4022
https://www.selfedge.com/index.php?route=product/product&product_id=802
https://www.selfedge.com/index.php?route=product/product&product_id=1356