Glad everyone likes the denim so much. Truly I think it's one of the most interesting denim styles we've carried from any brand, and that's after nearly 20 years of selling quite a few styles of Japanese denim...

I wanted a denim which would encapsulate all the denim styles created by Iron Heart over the years. The heft of the 21oz, the character of the SLB denim, the saturation of the Vintage denim, and the light hairiness of the UHR. We went through a few samples of different textiles to get to this one, once the samples were finished we knew we liked it but it wasn't until I had been wearing a pair of the jeans for 2 months that I realized "shit, this could be one of the best denim styles we've ever had". The way it feels, the vintage rug-like waviness to it, and the way the electric blue starts to peak out after just a few weeks of wear. It's perfect, and we're happy to say there is some denim left so we will try to do some more CPO shirts if all goes as planned for early next year (without the W on the chest, that says on the first run).

We're happy to announce that we're finally ready to release a collaboration we've been working on for (literally) five years. New fabric development in Japan has slowed down quite a bit over the years, and after quite a lot of back and forth with both IH UK and JP teams, we've just finished production on a new denim which we think is quite nice.

With this new 19oz denim we looked at all the denim styles ever created by Iron Heart and tried to produce something which encapsulated a little bit from each denim they've produced, from their 14oz all the way up to their 25oz denim.

We were so pleased with the denim we thought it would only be right to do all the "greatest hits" in indigo and overdyed versions. We have the 633 straight tapered jean, the 301 slim tapered jean, a CPO shirt, and a modified Type III jacket. All done in indigo and overdyed, along with a special printed t-shirt which will release at the same time as the rest of the collection on May 31st.

We're having a release party at Self Edge Los Angeles on May 31st with the full Iron Heart UK and Japan teams in attendance, hope some of you can make it!

I'll be using this thread to post measurements and photos of the jeans in a couple of weeks, in the meantime..

Self Edge x Iron Heart 19oz Denim Jeans - SEXIH25-633 - Straight Tapered Indigo
Sizes: 29 30 31 32 33 34 36 38 40 42 44
$370 USD

Self Edge x Iron Heart 19oz Denim Jeans - SEXIH25-633OD - Straight Tapered Overdyed
Sizes: 30 31 32 33 34 36 38 40 42 44
$395 USD

Self Edge x Iron Heart 19oz Denim Jeans - SEXIH25-301 - Slim Tapered Indigo
Sizes: 29 30 31 32 33 34 36 38 40
$370 USD

Self Edge x Iron Heart 19oz Denim Jeans - SEXIH25-301OD - Slim Tapered Overdyed
Sizes: 30 31 32 33 34 36 38 40
$395 USD

@sabergirl said in Self Edge X Iron Heart 13oz Broken Twill CPO:

I ordered a black one! Thanks for the heads up @catdad1 . Seems like this drop is destined to go mostly to presale, which I maintain is bizarre. Maybe they made a bunch? Either way, I’m stoked because I love broken twill!

As a quick note.. our stock levels you see online never represent what we actually have in our stores for high-demand new releases. We hold back multiples of every size for every one of our 6 store locations. Our in-store locations are very important to us, and we never want to disappoint a client who's taken the time to come to a store to see the clothing in person.

On a personal note, I think an awful trend in retail is that when you visit a store all you're seeing is what didn't sell out online already, so you're not seeing many of the greatest things that store ordered for their shop. Products are sold out before they even have a chance to put it out on the sales floor at nearly all stores I'm familiar with.

After over a month of wear there's already some nice indigo hues coming through, just gave them a wash at the 6 week mark and they're currently drying.
We'll have tons of photos, specs, and measurements up on our site in less than a week.

@SourPower said in SEXIH25 = Self Edge x Iron Heart 19oz Denim Jeans:

@kiya amazing collection! What is the significance of the number “25” here? I am trying to understand where the name SEXIH25 comes from, and it’s not because of a 25th anniversary or 25oz XHS…

It's just the 25th collaboration we've done, and if you're curious of the previous ones...

SEXIH01 = Dior Homme 21cm Iron Heart
SEXSC02 = Slim SC
SEXIH03 = Cycling Iron Heart
SEXI04 = Dior Homme 19cm Iron Heart
SEXFH05 = Yoyo themed Flat Head
SEXSC06 = slub slim SC
SEXIH07 = Diesel Iron Heart
SEXI08 = 19cm MIJ Imperial
SEXDBXS09 = Sufu Dry Bones
SEXFHXRR10 = ringring Flat Head
SEXT11 = Jungle Cloth Toyo
SEXDBXSXS12 = Forum Jean / Dry Bones
SEXIH13 = Leather Soul Iron Heart
SEXI14 = Imperial 18.5cm
SEXFHXRJB15 = 3001 Flat Head x RJB
SEXIHXINDO16 = Iron Heart Indonesia
SEXT17 = Black Jungle Cloth Toyo
SEXIH18 = Final Denim Jacket Iron Heart
SEXDB19 = Natural Indigo Dry Bones
SEXSXBC21 = Sugar Cane + Brooklyn Circus (that never happened)
SEXIH22-633s = Iron Heart 22oz
SEXIH22-301s = Iron Heart 22oz
SEXIH22-TYPEIII = Iron Heart 22oz
SEXI23 = Imperial Made in Japan
SEXSG24 = Strike Gold Wavy Standard
SEXSG24-09 = Strike Gold Wavy Standard
SEXIH25 = Iron Heart Greatest Hits
SEXI26 = Imperial SEXI26-ST and SEXI26-1947
SEXSX3s27 = Self Edge x Samurai x 3sixteen
SEXBD28 = B**** D***

We're happy to announce that we're finally ready to release a collaboration we've been working on for (literally) five years. New fabric development in Japan has slowed down quite a bit over the years, and after quite a lot of back and forth with both IH UK and JP teams, we've just finished production on a new denim which we think is quite nice.

With this new 19oz denim we looked at all the denim styles ever created by Iron Heart and tried to produce something which encapsulated a little bit from each denim they've produced, from their 14oz all the way up to their 25oz denim.

We were so pleased with the denim we thought it would only be right to do all the "greatest hits" in indigo and overdyed versions. We have the 633 straight tapered jean, the 301 slim tapered jean, a CPO shirt, and a modified Type III jacket. All done in indigo and overdyed, along with a special printed t-shirt which will release at the same time as the rest of the collection on May 31st.

We're having a release party at Self Edge Los Angeles on May 31st with the full Iron Heart UK and Japan teams in attendance, hope some of you can make it!

I'll be using this thread to post measurements and photos of the CPO shirt in a couple of weeks, in the meantime..

Self Edge x Iron Heart 19oz Denim CPO Shirt - SEXIH25-CPO - Indigo
S M L XL XL XXL XXXL
$415 USD

Self Edge x Iron Heart 19oz Denim CPO Shirt - SEXIH25-CPOOD - Overdyed
S M L XL XL XXL XXXL XXXXL
$450 USD

We're having a release party at Self Edge Los Angeles on May 31st with the full Iron Heart UK and Japan teams in attendance, hope some of you can make it!

We're happy to announce that we're finally ready to release a collaboration we've been working on for (literally) five years. New fabric development in Japan has slowed down quite a bit over the years, and after quite a lot of back and forth with both IH UK and JP teams, we've just finished production on a new denim which we think is quite nice.

With this new 19oz denim we looked at all the denim styles ever created by Iron Heart and tried to produce something which encapsulated a little bit from each denim they've produced, from their 14oz all the way up to their 25oz denim.

We were so pleased with the denim we thought it would only be right to do all the "greatest hits" in indigo and overdyed versions. We have the 633 straight tapered jean, the 301 slim tapered jean, a CPO shirt, and a modified Type III jacket. All done in indigo and overdyed, along with a special printed t-shirt which will release at the same time as the rest of the collection on May 31st.

The jeans: https://forum.ironheart.co.uk/topic/17287/sexih25-self-edge-x-iron-heart-19oz-denim-jeans

The jackets: https://forum.ironheart.co.uk/topic/17289/sexih25-tiii-self-edge-x-iron-heart-19oz-denim-modified-type-iii-jacket

The CPO shirts: https://forum.ironheart.co.uk/topic/17288/sexih25-cpo-self-edge-x-iron-heart-19oz-denim-cpo-shirt

We will also have a post-party Sunday meet-up.
We're planning on meeting at GGET at The Row for coffee around 11:30am: https://maps.app.goo.gl/b6aaSffcHjwL2ryJ6
Then hit the 3sixteen store next door: https://maps.app.goo.gl/QEz3KvJeXKgdUsYQ6
Then lunch at the largest food truck park in the US (also next door): https://maps.app.goo.gl/RdTXon6zpaC3Cyk29

@jimcord said in Self Edge x Iron Heart SEXIH25 Release Party - Los Angeles:

And I have to post one more thing, I would be remiss if I didn’t thank Demitra and Kiya for opening up one of their “homes” and throwing such a lovely party last night. It was a pleasure meeting both of you, and now you gave me one more reason to wanna go visit Mexico!:)

Thank you so much. Last night was amazing for us too, really felt like a reunion having everyone from both the Japan and UK crews together. We got really nostalgic for the early days and a reminder that we started all this 20 years ago!

We're happy to announce that we're finally ready to release a collaboration we've been working on for (literally) five years. New fabric development in Japan has slowed down quite a bit over the years, and after quite a lot of back and forth with both IH UK and JP teams, we've just finished production on a new denim which we think is quite nice.

With this new 19oz denim we looked at all the denim styles ever created by Iron Heart and tried to produce something which encapsulated a little bit from each denim they've produced, from their 14oz all the way up to their 25oz denim.

We were so pleased with the denim we thought it would only be right to do all the "greatest hits" in indigo and overdyed versions. We have the 633 straight tapered jean, the 301 slim tapered jean, a CPO shirt, and a modified Type III jacket. All done in indigo and overdyed, along with a special printed t-shirt which will release at the same time as the rest of the collection on May 31st.

We're having a release party at Self Edge Los Angeles on May 31st with the full Iron Heart UK and Japan teams in attendance, hope some of you can make it!

I'll be using this thread to post measurements and photos of the jackets in a couple of weeks, in the meantime..

Self Edge x Iron Heart 19oz Denim Modified Type III Jacket - SEXIH25-TIII - Indigo
S M L XL XL XXL XXXL
$475 USD

Self Edge x Iron Heart 19oz Denim Modified Type III Jacket - SEXIH25-TIIIOD - Overdyed
S M L XL XL XXL XXXL XXXXL
$535 USD

@Oaktavia said in SEXIH25 = Self Edge x Iron Heart 19oz Denim Jeans:

@kiya @Alex This is so cool! I have been super curious what has been cooking up with y'all. I have a few questions, but I understand you may not be able to answer all of them at this time:

Does the new indigo 19oz denim feature a beige weft, such as many other indigo denims IH has to offer?

What sets this 19oz denim apart from the 19oz LHT or 19oz indigo/black (aside from the obvious weft color)? Is it RHT and is the denim hairy, smooth, slubby? Something else?

I see that the "W" is charcoal grey in color (correct?), are the arcs the same thread color? Will the W be the same on the Type III or will it be red?

I think I am mostly interested in the CPO! Another 19oz CPO that is different than the IHSH-409. I'd love to know how they are different.

We have some answers!
This denim has a medium/dark indigo warp and a natural weft, so the fades will be a little brighter with wear and you can see a bit more of the weft through the warp.
This 19oz denim is quite different than both of the existing IH 19oz denim styles, we'll have specs up closer to the release plus high-res images so you can compare the way the denim looks to previous fabrics.
The (normally red) W is now in dark charcoal on all 8 of the garments, and the little woven Iron Heart tag on the pocket of the CPO is also in a charcoal/black color.

WERKSTATT MÜNCHEN - MID-SEASON COLLECTION

A large Werkstatt München restock just hit all stores. We’ve had a hard time keeping their jewelry in stock since we started stocking it two years ago, so we’ve had them re-make many of their necklaces, bracelets, and rings. The collection is produced in Werkstatt’s own studio in Munich Germany out of .925 sterling silver, complete with in-house designed and produced clasps.

Now at all stores!

Shop Werkstatt Munchen Online: https://www.selfedge.com/werkstatt-munchen

SEUVAS SUMMER COLLECTION

Seuvas just hit us with four new short sleeve shirts, all sewn in their own workshop in Kurashiki, Japan and finished with handmade porcelain buttons.

These shirts are made of a fabric woven using high-twist linen yarn and finished with a washed treatment, resulting in a crisp, laundered look with natural wrinkles and a dry, airy texture. The only external branding on these garments is a single hand-made porcelain button made from clay ore (Amakusa pottery stone) mined in Amakusa City, Kimamoto prefecture, Japan. Amakusa pottery stone is a historic pottery stone that is a raw material which has been used in Japanese pottery since the 17th century. These porcelain buttons are designed by Seuvas and made in the traditional way in Amakusa.

All four of these shirts can be found at all stores and online now.

Shop Seuvas Online: https://www.selfedge.com/seuvas






GOOD ART SUMMER COLLECTION

Good Art’s new summer collection is here, along with a full restock of many of their most coveted bracelets, necklaces, spring rings, and pendants. We have new revised Poplock bracelets and necklaces, new retro style Shazam pendants, ball stud earrings, and Sister clasp clips.

Shop Good Art Online: https://www.selfedge.com/good-art

STUDIO D'ARTISAN TEES, JEANS, & DENIM JACKETS

Studio D'Artisan, arguably the goofiest of the Osaka 5, just hit us with a delivery of new tees, shirts, jeans, and denim jackets.

We have Choiu-Giga printed kasuri shirts, their GL3 loom jeans in a new ecru color, indigo sashiko modified Type III jackets, and their loopwheeled t-shirts in black and white. Now at all stores!

Shop Studio D'Artisan Online: https://www.selfedge.com/studio-dartisan







IRON HEART SUMMER DELIVERY

One of our largest Iron Heart deliveries of the year just landed.

We have new flannel shirts, denim jackets, and suede horsehide jackets. We've also received restocks of Iron Heart's iconic 21oz indigo 634s jean along with fresh production runs of their waist bags, key clips, rider's jackets, and the 633 jean in 18oz indigo denim.

Shop Iron Heart Online: https://www.selfedge.com/iron-heart













THE GLOBE SPECS 2026 COLLECTION

The 2026 Globe Specs x Old Joe and Scye collections are here. These capsule collections were designed by Tetsuya Okada of Globe Specs with Yusuke Takagi of Old Joe working on the OJ models. These frames are fully handmade in Japan out of titanium, acetate, and nickel alloy and come with custom hard cases. These models are inspired by early 20th century eyewear designs and are extremely comfortable due to their light weight and well proportioned designs.

These four new models are available now at all 6 stores.

Shop Globe Specs Online: https://www.selfedge.com/globe-specs

THE FLAT HEAD SPRING COLLECTION

The Flat Head just delivered a large batch of new spring items along with fresh production runs of some long-awaited favorites we’ve been waiting to restock for quite a while.

We have new shuttle-loom woven 12oz chinos in two colors, THC and striped t-shirts in new colors, and new Shinki horsehide wallets.

We've also received new production runs of their short shift black cordovan horsehide engineer boots, leather & silver bracelets, and heavy leather belts. Now at all stores!

Shop Flat Head Online: https://www.selfedge.com/the-flat-head











WHITESVILLE SUMMER COLLECTION OF T-SHIRTS

Whitesville just delivered a large shipment of new t-shirts along with a full restock of their t-shirt 2-packs.

We have new tubular knit pigment-dyed pocket tees in three colors, striped pocket tees, white henley t-shirts, and their wildly popular t-shirt 2-packs in four colors. Now at all six stores and online.

Shop Whitesville Online: https://www.selfedge.com/whitesville








PURE BLUE JAPAN JEANS, CHINOS & JACKETS

We've just received a large delivery from Pure Blue Japan.

We have new Waterfall denim modified Type III jackets, Greencast indigo jeans, 14oz indigo jeans, and new 12oz selvedge chinos in beige and olive. Please check the product pages for these items for a full rundown of all details and specs.

Shop Pure Blue Japan: https://www.selfedge.com/pure-blue-japan







NEW BONCOURA SPRING COLLECTION

We're always excited when Boncoura hits us with a new delivery. This week we have new high-density pocket t-shirts in two colors, heavyweight polo shirts, and their "34" wide leg jean.

We’re excited to add Boncoura’s high-density cotton pocket t-shirts to our selection of super nice blank tees. As you can imagine, Boncoura have put a lot of work into the humble blank crewneck t-shirt. These feel and fit differently compared to the other 200 or so blank t-shirts we stock, which is no surprise considering how much thought this crew puts into every garment they produce. Check the product page for a full spec list and more info; these are available in white and olive.

Years of trial and error led Boncoura to create, in their words, "the perfect polo shirt". They've developed a heavier than normal "honeycomb" knit textile so that the shirt has a certain level of heft to it and keeps its shape better over time. In typical polo manufacturing the collar is shaped by cutting knit fabric into the shape of the collar, a method preferred by factories for its efficiency. Boncoura's design director could care less about efficiency, so the collars of these shirts are knit individually in the shape of the collar, with a different size made for each shirt size, and finished with a selvedge edge. A classic plain polo, taken to a new level by Boncoura.

Lastly we have the "34" wide leg jean, produced exclusively for our stores. Check the product page on our site for a lengthy description of this jean and a in-depth spec list.

Shop Boncoura Online: https://www.selfedge.com/boncoura