Iron Heart Spring/Summer 2026 - Collection Premiere Wednesday 11th February at 1700GMT

[Tobi]

Nice! Indeed if there was one thing that often did not work out very well is attempting live-streamed close-ups of fabrics.. so this should be more relaxed on your side!

[Oaktavia]

Hell yeah I love the reveals each year! This is a good idea to change it up a bit. I look forward to it.

[Denimhead 0]

[Kasi]

Am game

[Alex]

@Tobi i think more importantly the number of questions plummeted. A few years ago, I did 3 a day for 2 or 3 days, and each one alone had more questions combined than the last few seasons' one-off ones. No point doing a live if theres no audience feedback

[endo]

nice

[the1983]

aww yisss

[louisbosco]

surely there's outtakes too?!

[AdamJ]

@louisbosco no mate, One Take Crawshaw is what we're calling him. @SamD like Hitchcock behind the lense

[Ikeaparty]

Weooooo looking forward to it!

[Oaktavia]

@AdamJ said in Iron Heart Spring/Summer 2026 - Collection Premiere Wednesday 11th February at 1700GMT:

One Take Crawshaw

[jordanscollected]

This is a great change. The Q&A section, while a great idea, ended up feeling clunky with questions about restocks and other unaffiliated rando's.

Fingers crossed for some eVent tech shorts, especially if it's @AdamJ 's legs we get to see.

[SamD]

@AdamJ Selvedge Spielberg

[Chibs]

That navy bomber jacket!

[markus_berlin_]

Great

[CosmoSix5]

Can't wait. Great idea too. Could be best of both worlds for the unveiling.

[CosmoSix5]

It will be "mostly live" and my brain goes directly to one place. Anybody wanna peanut?

[Jord]

@jordanscollected Agreed, half the questions were "Will this be restocked? When is the XHS coming back?"

totally diverts the attention from the season, which should be the focal point...

[ZackB]

@Jord so no when is the xhsib coming questions? But seriously I agree and I can’t wait to see everything coming out.

[UnripeTitanium]

Yeah! Super excited 🥳