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    Iron Heart Fall/Winter 2025 Collection Preview - Now Live

    Random questions to which you seek an answer

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    • GilesG
      Giles
      IHUK Crew
      Joined:

      This statement is a complete crock of shit.

      "That’s because the best selvedge is hand dipped many, many times."

      As for NI fading better than synthetic, I also believe that to be bollocks.  I have a pair of heavily worn NI that I would challenge anyone to know was NI when compared to my equally worn synthetic.

      I am certainly not a proponent for synthetic indigo and am always delighted when we do make denims out of NI, but there is some serious bullshit expounded about it, just like 1) Japan bought all the old shuttle looms from the US when the major US jeans/denim manufacturers moved away from Selvedge b) The only loopwheel machines left in the world are in one town in Japan.

      As an industry, we love to create these myths because it makes it sound more mysterious and thus alluring.

      As a parallel, fly-fishing for Bonefish is billed as one of the most difficult types of fishing there is.  This is a myth expounded by guides who charge upwards of USD500 to help you catch them.  They're really easy to catch when you know what you are doing….

      "OK face up to it - you're useless but generally pretty honest and straightforward . . . it's a rare combination of qualities that I have come to admire in you" - Geo 2011

      last edited by 1 Reply Last reply Reply Quote 0
      • B
        beautiful_FrEaK
        Raw and Unwashed
        Joined:

        Yeah there is a lot of bullshit written in that IG post. Especially the pair pictured is never a hank dyed pair of natural indigo denim because if you penetrate the core with indigo…well there is no white to core to create fades.

        PBJ has an example of a 6 years worn pair of AI jeans...they just look lighter overall but it's hard to find distinctive fades.

        last edited by 1 Reply Last reply Reply Quote 0
        • GilesG
          Giles
          IHUK Crew
          Joined:

          @beautiful_FrEaK:

          Especially the pair pictured is never a hank dyed pair of natural indigo denim because if you penetrate the core with indigo…well there is no white to core to create fades.

          Exactly.

          "OK face up to it - you're useless but generally pretty honest and straightforward . . . it's a rare combination of qualities that I have come to admire in you" - Geo 2011

          last edited by 1 Reply Last reply Reply Quote 0
          • B
            beautiful_FrEaK
            Raw and Unwashed
            Joined:

            In their favor they don't exactly claim that but everybody would make the assumption the pair pictured would be NI.

            last edited by 1 Reply Last reply Reply Quote 0
            • GilesG
              Giles
              IHUK Crew
              Joined:

              They could be NI, we do rope-dyed natural indigo, but rope-dyeing is not hand-dipped.

              "OK face up to it - you're useless but generally pretty honest and straightforward . . . it's a rare combination of qualities that I have come to admire in you" - Geo 2011

              last edited by 1 Reply Last reply Reply Quote 0
              • organisysO
                organisys
                Raw and Unwashed
                Joined:

                The IG post above also confuses by mixing statements on natural or synthetic Indigo (the dye) and with hand and machine dying (the method).

                😛

                Pride of Japan :-)

                last edited by 1 Reply Last reply Reply Quote 0
                • ChrisC
                  Chris
                  Raw and Unwashed
                  Joined:

                  Always remember that Hiut was started by an advertising executive.  They're great at creating an emotional hook.

                  last edited by 1 Reply Last reply Reply Quote 0
                  • SeulS
                    Seul
                    Joined:

                    ^Subscriped.

                    last edited by 1 Reply Last reply Reply Quote 0
                    • neph93N
                      neph93
                      見習いボス
                      Joined:

                      @organisys @beautiful_FrEaK @Chris and the rest of the gang, thank you. I admit that this was a poorly concealed attempt to have a bit if a go on my part.

                      I'm loathe to speak ill of other brands on here, and I like a lot about Hiut, but their marketing sometimes drives me nuts. These guys sold the whole "no wash" thing heavily when they started about eight years ago and
                      when I saw this post last night, it took a great deal of will power not to get stuck into them on Instagram. It was worse when I read the comments from people stuffing their faces full of this happy horseshit with both hands. But I resisted the instincts of my inner troll and posted here instead.

                      Led by a genius ad-man they may be, but the trite, spurious, confusion of dyeing techniques combined with a load of bollocks about natural indigo being far superior to synthetic, and only used by the best for the most superior fades, made my teeth itch. It is tantamount to either wilfully misleading your customer, or indicative of a level of ignorance unbecoming of the writer of the text. I find it rather annoying that it happens and more so that people lap up the indelicate codswallop.

                      #rantover

                      “Some of those that work forces
                      Are the same that burn crosses”

                      • Virginia Woolf
                      last edited by 1 Reply Last reply Reply Quote 0
                      • J
                        Jett129
                        見習いボス
                        Joined:

                        Have to admit I’ve never seen or heard the word codswallop before. Now that I’ve googled it,I can’t imagine ever saying it with my ,wonderful,Bronx accent.

                        last edited by 1 Reply Last reply Reply Quote 0
                        • neph93N
                          neph93
                          見習いボス
                          Joined:

                          I think some things are best left to our respective dialects. Codswallop is one. I don’t think I could ever pull off a «forget about it» with the same dismissive panache that a true New Yorker can.

                          “Some of those that work forces
                          Are the same that burn crosses”

                          • Virginia Woolf
                          last edited by 1 Reply Last reply Reply Quote 0
                          • AdamJA
                            AdamJ
                            IHUK Crew
                            Joined:

                            @Jett129 I can just hear you saying it  :D.

                            Got distracted before I read up, but yes as my grandmother would say, 'what a load of old tosh'

                            The devil is in the detail..

                            last edited by 1 Reply Last reply Reply Quote 0
                            • J
                              Jett129
                              見習いボス
                              Joined:

                              @AdamJ I guess it would have to be “Fucking Codswallop” to sound appropriate.

                              last edited by 1 Reply Last reply Reply Quote 0
                              • manufc10M
                                manufc10
                                Iron Heart Deity
                                Joined:

                                @neph93:

                                I think some things are best left to our respective dialects. Codswallop is one. I don’t think I could ever pull off a «forget about it» with the same dismissive panache that a true New Yorker can.

                                I believe the correct spelling is actually "fuggedaboutit"  😉

                                last edited by 1 Reply Last reply Reply Quote 0
                                • neph93N
                                  neph93
                                  見習いボス
                                  Joined:

                                  @manufc10:

                                  I believe the correct spelling is actually "fuggedaboutit"  😉

                                  Haha… it should be in the Merriam-Webster, just like that.

                                  “Some of those that work forces
                                  Are the same that burn crosses”

                                  • Virginia Woolf
                                  last edited by 1 Reply Last reply Reply Quote 0
                                  • JDozJ
                                    JDoz
                                    Raw and Unwashed
                                    Joined:

                                    Hi, I just purchased the following belt in natural and can't wait to see it age.

                                    https://www.ironheart.co.uk/accessories/ihb-06.html

                                    I really like the brass hardware a lot, however I have a lot of accessories that would go better with silver/nickel. I was wondering if Iron Heart made such a thing separately to swap out if I chose to?

                                    Thanks

                                    last edited by 1 Reply Last reply Reply Quote 0
                                    • GilesG
                                      Giles
                                      IHUK Crew
                                      Joined:

                                      Not in that style buckle, no.  Sorry….

                                      "OK face up to it - you're useless but generally pretty honest and straightforward . . . it's a rare combination of qualities that I have come to admire in you" - Geo 2011

                                      last edited by 1 Reply Last reply Reply Quote 0
                                      • ChrisC
                                        Chris
                                        Raw and Unwashed
                                        Joined:

                                        Seems like the kind of aftermarket accessory that Good Art Hollywood should make…

                                        last edited by 1 Reply Last reply Reply Quote 0
                                        • A
                                          alwaysbefading
                                          Joined:

                                          Just joined the iron heart family with a pair of 777 XHS.  I thought i knew what i was getting into since i have some experience with heavy denim ie ONI secret, but these are a different beast.  Absolutely love them.  Just wondering how long till the denim softens up enough to stop making a noise while walking.

                                          last edited by 1 Reply Last reply Reply Quote 0
                                          • neph93N
                                            neph93
                                            見習いボス
                                            Joined:

                                            @alwaysbefading I love it when folks just dive straight in! I’d say the initial stiffness starts dissipating within a week or two, depending what you’re doing in them. My 888-XHSib are about 40 wear days in and it went a while ago.  Days 15-30 were spent building stuff in though, so that helps for sure.

                                            “Some of those that work forces
                                            Are the same that burn crosses”

                                            • Virginia Woolf
                                            last edited by 1 Reply Last reply Reply Quote 0
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