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    Iron Heart Fall/Winter 2025 Collection Preview - Now Live

    Self Edge SF, NY, LA, PDX, MX, & ATX

    Iron Heart Retailers
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    • BloodnThunderB
      BloodnThunder
      Raw and Unwashed
      Joined:

      @kiya you've been teasing us with the PRPS tag in the brand list.  When do we get to see the goods?

      Also, that ranch jacket is wild.  I like it.

      IG: Shadesofindig0

      last edited by 1 Reply Last reply Reply Quote 0
      • kiyaK
        kiya
        Raw and Unwashed
        Joined:

        @BloodnThunder:

        @kiya you've been teasing us with the PRPS tag in the brand list.  When do we get to see the goods?

        Also, that ranch jacket is wild.  I like it.

        For the time being it's a capsule collection of 4 jeans and a denim jacket, all designed for women and made in Japan's best jean production factories.  We even have a natural indigo dyed jean with tonal stitching.

        last edited by 1 Reply Last reply Reply Quote 0
        • kiyaK
          kiya
          Raw and Unwashed
          Joined:

          @kiya:

          The Self Edge Online Warehouse Sale

          Every now and then we do a warehouse clearing session across all of our stores.  We have past season items from nearly every brand we carry.. everything from jeans, shirts, jackets, and more.

          All items are marked down 30% to 70% off.  Everything being sold is in new/unworn condition and prices will be reduced every 4 to 5 days until everything is gone.  All sales are final and discounts are not available for past sales.

          Our Warehouse Sale can be accessed by clicking here: http://www.selfedge.com/index.php?route=product/special

          We just dropped the prices on all remaining items left in our Warehouse Sale:
          http://www.selfedge.com/index.php?route=product/special

          last edited by 1 Reply Last reply Reply Quote 0
          • kiyaK
            kiya
            Raw and Unwashed
            Joined:

            Introducing Merz b. Schwanen - Loopwheeled basics for your body.

            Over the past few years we've seen in increase in clients who have come to us for basics such as t-shirts, henleys, and crewneck sweaters.  We've increased our selection massively over the past year and have been doing our best to bring you the best in basics.  We want a t-shirt that is not only well made but has details which impress even the most seasoned garment connoisseur.  We're proud to announce that we'll be carrying Merz b. Schwanen's line-up of t-shirts, henleys, and sweaters at all of our stores.

            This collection is fully loopwheeled on vintage loop wheeling machines in Germany, some of the only ones still operating outside of Japan.  This collection starts off with Organic cotton from mainland Greece which is then spun and dyed in-house in Germany.  Everything is custom made for these garments, from the constructional thread to the ribbing to the inner yoke reinforcements.  We believe this line will impress even those which are accustomed to buying Japanese made basics, which is not something we've said often about garments made outside of Japan.

            The Merz b. Schwanen line is available now at all Self Edge stores including our online store.

            Shop Merz b. Schwanen: http://www.selfedge.com/merz-b-schwanen






            last edited by 1 Reply Last reply Reply Quote 0
            • manufc10M
              manufc10
              Iron Heart Deity
              Joined:

              Those T shirts look great.

              last edited by 1 Reply Last reply Reply Quote 0
              • AppfaffA
                Appfaff
                Raw and Unwashed
                Joined:

                I’m pumped for these!

                Sent from my iPhone using Tapatalk

                last edited by 1 Reply Last reply Reply Quote 0
                • joesaintjohnJ
                  joesaintjohn
                  啓蒙家
                  Joined:

                  Lori and I were at the SF store Sunday getting some pants hemmed, and we were both drooling over these shirts. They’re even nicer in person.

                  Sent from my iPhone using Tapatalk

                  Fat dudes need good clothes too.

                  last edited by 1 Reply Last reply Reply Quote 0
                  • AppfaffA
                    Appfaff
                    Raw and Unwashed
                    Joined:

                    @joesaintjohn - did you happen to check out the henley with the knitted sleeves cuffs? I'm intrigued by that one…

                    last edited by 1 Reply Last reply Reply Quote 0
                    • joesaintjohnJ
                      joesaintjohn
                      啓蒙家
                      Joined:

                      @Appfaff:

                      I’ll be there today to pick up the pants and I’ll try and get some pics/details for you.

                      Sent from my iPhone using Tapatalk

                      Fat dudes need good clothes too.

                      last edited by 1 Reply Last reply Reply Quote 0
                      • AppfaffA
                        Appfaff
                        Raw and Unwashed
                        Joined:

                        @joesaintjohn - killer dude - that would be pretty cool.

                        last edited by 1 Reply Last reply Reply Quote 0
                        • J
                          Jett129
                          見習いボス
                          Joined:

                          @kiya  Any idea as to when you might be getting/going live with the Maroon/Cream UHF Western shirts?

                          last edited by 1 Reply Last reply Reply Quote 0
                          • kiyaK
                            kiya
                            Raw and Unwashed
                            Joined:

                            @Jett129:

                            @kiya  Any idea as to when you might be getting/going live with the Maroon/Cream UHF Western shirts?

                            Yup, these are available now at all of our stores.  You can place a phone order for them or email us and we'll get one out to you today!

                            last edited by 1 Reply Last reply Reply Quote 0
                            • kiyaK
                              kiya
                              Raw and Unwashed
                              Joined:

                              3sixteen's Hunting Jacket and T-Shirt & Jean Restocks
                              Just in time for the winter season we've received a great "hunting" jacket from 3sixteen.  We feel this is one the best outerwear pieces they've ever done.  It's functional, very well made, and fits a variety of outfit styles.

                              We have a difficult time keeping 3sixteen's t-shirts in stock at our stores, it seems that we sell them faster than they can make them.  We're just received a full restock of their t-shirts (in plain, pocket, henley, and garment dyed versions) along with restocks in all of their jean models for men and women including the recent 40BSP Caustic Wave denim jean.

                              Shop 3sixteen Online: http://www.selfedge.com/3sixteen






                              last edited by 1 Reply Last reply Reply Quote 0
                              • joesaintjohnJ
                                joesaintjohn
                                啓蒙家
                                Joined:

                                Stopped by SESF to pick up some hemmed jeans and snagged this for you @appfaff

                                These shirts really are legit.


                                And a little bonus action:

                                Sent from my iPhone using Tapatalk

                                Fat dudes need good clothes too.

                                last edited by 1 Reply Last reply Reply Quote 0
                                • AppfaffA
                                  Appfaff
                                  Raw and Unwashed
                                  Joined:

                                  dang, those are crazy nice - thanks so much for doing that @joesaintjohn - i think I may have one of those in my future for sure!

                                  last edited by 1 Reply Last reply Reply Quote 0
                                  • kiyaK
                                    kiya
                                    Raw and Unwashed
                                    Joined:

                                    Stevenson Winter Collection of Sweaters, Loopwheeled Boxer Briefs, Socks, & Jeans

                                    Stevenson just hit us with their winter collection of hoodies, sweaters, loopwheeled boxer briefs, socks, and jeans.

                                    One of the standout items is their gray pull-over hoodie with a heavy-duty contrast flat-lock stitch on the hand pocket across the front.  Great details on this one and it's a unique take on the classic pull-over hoodie.

                                    Stevenson has also done a new style of sock, available in three colors.  These feel great, have the right amount of cushion, and have Stevenson Overall branding stitched into the sock.

                                    In the spring when we held the Stevenson Pop-Up Shop at SENY we brought in their entire collection, we had an item which sold out quickly and we received so many requests for it that we had Stevenson do another run.  That item was their loopwheeled Tanguis cotton boxer briefs; these are available in both natural and olive.

                                    Along with these items we've received fresh runs of all their jean models, an updated 727 black jean which is now made of a black selvedge denim, and short sleeve henley t-shirts with that wild ass ribbing which they have custom made.

                                    All these items are available now at all Self Edge stores and our online store.

                                    Shop Stevenson Online: http://www.selfedge.com/stevenson-overall-co






                                    last edited by 1 Reply Last reply Reply Quote 0
                                    • kiyaK
                                      kiya
                                      Raw and Unwashed
                                      Joined:

                                      The Self Edge Black Friday SALE - This Weekend!

                                      This weekend we're running a Black Friday sale from Friday through Monday. This will be the last time we're discounting anything this year. Come by the store and see all our new collections and enjoy a 16% off sale on everything in the store.  This is the largest discount percentage we've ever offered.

                                      We'll have quite a few new shirts, jeans, jackets, leather accessories, silver jewelry, and more in the store just in time for the weekend from Iron Heart, 3sixteen, Lady White, Good Art, Mister Freedom, Monitaly, Studio D'Artisan, Flat Head, Strike Gold, Nine Lives, Sugar Cane, Buzz Rickson (and William Gibson), Human Made, Masahiro Maruyama, Merz b. Schwanen, Stevenson, and more.

                                      Come by and check out all the newest releases from every line we carry and restocks of all the jeans from all the brands which we stock. There's quite a bit of new product coming in daily and some will be going up in the online store over the next few days, some will be in-store only until after the weekend.

                                      It's rare for us to have a blanket sale like this… Everything will be marked down 16% for three days so come by and check out our new goods.

                                      Self Edge Online Store Sale:
                                      Starts: 9am (PST) Friday, November 24th
                                      Ends: 9am (PST) Tuesday, November 28th

                                      Sale in-store and online will be 16% off (excludes hems/repairs/magazines). Customers which are not local can use a coupon code for 16% off everything in our online store starting at 9AM (PST) Friday November 24th, the coupon code will be good until 9am (PST) Tuesday, November 89th.
                                      Sale terms cannot be retroactive for past purchases or to pre-purchase items which are not in our current stock.

                                      Coupon Code for 16% off: BlackFriday2017

                                      Shop Self Edge Online: www.selfedge.com

                                      last edited by 1 Reply Last reply Reply Quote 0
                                      • J
                                        Jett129
                                        見習いボス
                                        Joined:

                                        I’ll be at SE/NY when they open on Friday. May have to camp out.

                                        last edited by 1 Reply Last reply Reply Quote 0
                                        • J
                                          Jett129
                                          見習いボス
                                          Joined:

                                          Many thanks to Austin @SENY for helping me out today.

                                          last edited by 1 Reply Last reply Reply Quote 0
                                          • kiyaK
                                            kiya
                                            Raw and Unwashed
                                            Joined:

                                            @Jett129:

                                            Many thanks to Austin @SENY for helping me out today.

                                            Thanks for coming by! And thanks for dealing with the crowds, this weekend is always pretty wild at the stores with clients.

                                            last edited by 1 Reply Last reply Reply Quote 0
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