Japan November 2017 - Alex and Giles
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QUIZ….
What would Iron Heart never make ever?
Because we have......
Stretch denim? Track suits? Pre-distressed jeans?
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IH Crocs
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I disagree, showing stuff get's product into buyers minds. There have been numerous occasions of retailers saying to me, "if only I had seen that earlier, I would not have committed to X from other brand Y"
We are taking as much of our FW18 collection to Selvedge Run in January, specifically to show retailers there as early as possible…
Good move
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When Clutch stops fucking the whole industry up, then maybe we can get back to some semblance of normality…...I miss the old days when everyone in the business was in town at the same time....
yes quite
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Well I'll be damned…
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Alex and I have not seen it yet. When H told us yesterday I had to look at my watch to check it was not April 1st. H says there is a small amount of Lycra in the weft but that the warp is a "normal" IH like indigo yarn. He says the face of the denim looks just like Iron Heart and he is very pleased with it. I think we will see it today…
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