Best posts made by Shane B

IH-684S-16-GER - Iron Heart Germany 16oz Selvedge Denim Relaxed Straight Cut Jeans - Indigo

As already discussed here in the forum, Iron Heart is expanding its jeans range with another cut. IH International had been toying with the idea of a new, wider cut for some time. We, too, had long desired our own Iron Heart Germany jeans. In the winter of 2024, we discussed this with Haraki-San and Alex. The idea was to have our own jeans in a wider, straighter fit, made from an exclusive denim. Haraki-San liked the idea, and Maria and I started brainstorming a suitable product name and design for a patch, etc.

In this new thread, I'd like to share more about the development of the jeans, the patch design, and the denim itself. I'll start with the cut.

Relaxed Straight Cut - 684
I've always worn wider, straight-leg jeans, never tapered or skinny jeans. I simply feel more comfortable when my jeans are looser. So, it was clear: the new cut had to be looser. The current "trend" doesn't play a role here, but it certainly works in our favor. Maria also wanted a kind of "boy cut" jeans that women could wear loosely on their hips. And since Iron Heart International has the same idea, we will first receive these jeans exclusively, but at the same time, the new cut will be incorporated into the Iron Heart collection after the jeans are released.

Keep following this thread for more details and updates...

684 Patch - TIGER - Built for ETERNITY
We wanted to continue the tradition of patch designs featuring animals (888 Octopus, 555 Snake, Duck), and Maria had the idea that a Japanese tiger would go well with these new jeans. She has a tiger tattoo on her thigh, which looks pretty good by the way. The Japanese tiger (Tora) symbolizes bravery, strength, and protection, and is revered in Japanese culture as a protector against evil, illness, and misfortune. It also represents autumn and the winds and is associated with courage and idealistic leadership—everything we see in the Iron Heart brand. Maria also wanted a number with even numbers (odd is absolutely out of the question for her), and I felt the number absolutely had to start with 6, since the new jeans are based on the 634 but are wider. Haraki-San like it and so, the 684 was born.

Our loyal customer and good friend Carsten from Hamburg designed the patch. @Buckmutter Carsten is a graphic designer by profession and runs a successful graphic design studio in Hamburg with his wife, Eva. He really wanted to be involved in the project because he's a huge Iron Heart fan. @Steve drew the tiger, which turned out really cool. Thanks again to both of you for the great work!
Oh, and we wanted the patch to be made of the 14 oz leather patch with a red print, traditionally adapted to Levi's vintage 501 jeans patches. I hope you like the patch design too?

Here are some nice evolution of Giulis IHV-02-IND

It begins....

Thanks (Rügen)-Robert for the great photos!

Here are a few more beautiful pictures from Nic to share. At the end of the day, it's all about denim, style and love, right?

And the "BOSS"

Oh yes, a new red companion next to me, on the way to Berlin....nice! Thanks @Giles
Thanks to everyone, it was a very nice evening with lots of good conversations. Thanks @Alex for the beers. Thanks @endo & @Daniel-San for the Organization.
And as promised, I will post my trip to Sweden with my new red companion here. Save trip home to everybody.

The 20th anniversary celebration in Hamburg in 2023 was fantastic and a lot of fun, but it feels like ages ago. This year, there's something big to celebrate again: the release of the first IRON HEART GERMANY IH-684S-16-GER - 16oz Selvedge Denim Relaxed Straight Cut Jeans. We've been given the opportunity to be the first worldwide to get the new 684 cut in our own denim. The jeans, along with a limited-edition tote bag, will be available exclusively in our Hamburg store starting on the day of the party. There will also be two limited-edition white 7,5 Oz T-shirts with the Tiger print. The party theme will be 100% Japan, with Japanese beer, Sake, and Gin, as well as authentic Japanese sandwiches from Hamburg. More information will be posted here in the forum.

For those traveling from further afield: it's best to book your flights and hotels now. There are plenty of hotels in Hamburg. We'll all be staying at the Ruby Lotti Hotel, by the way. But the "Motel One Hamburg-Fleetinsel" and the "Motel One Hamburg am Michel" are also very close to the store and offer excellent value for money.

Please RSVP via this link so that we can better plan the number of guests for food and drinks.

We're really looking forward to seeing many of you in Hamburg in April and celebrating with us!

The party was simply fantastic! Wonderful and lovely customers, friends, and colleagues. Our very special thanks go to the amazing Iron Heart UK team, who provided invaluable support with their help with the hemming service. That was truly excellent. We're super happy and a bit exhausted and tired, having just arrived back in Berlin. We wish everyone a speedy recovery (from the booze) and a safe journey home.
I'll post photos from the party tomorrow.

The jeans and the remaining T-shirts will be available online today at 5 PM. Have a nice Sunday.

Here's a little teaser. Have a nice Sunday, everyone!

And last but not least, my favorite photo

As promised, here is my report on my tour through Sweden with the ‘Mad Red Motherf**ker’ jacket.
Last week I rode on a motorcycle from Hamburg to Sweden with my buddy Carsten/@Buckmutter. Carsten has been the happy owner of a great Swedish house in the middle of the wilderness for a long time. As I'm a big Sweden fan and go on a trip to Sweden almost every year, this time with Carsten, two Harleys, a new pair of jeans and the killer red leather jacket. It all worked out very well.
The weather was perfect on the outward journey and after a short stop at the Hepcat store in Lund, we arrived at his house in the evening.
The next three days in short: 1200km on the Harley, rain, sun, sea and bridges, swimming in the lake, sauna with beer, great food, lots of conversations about God and the world and of course jeans, wine, even more beer, chilling out, barbecue, 2 ticks and to top off a fantastic trip to Sweden, we met a moose in the forest (without the red jacket, otherwise it would have been scared and gone quickly
Fazit: Carsten was a great host and companion, Sweden was great as always and the red Killer was a great partner on the bike.

On Saturday, we had a lovely Christmas dinner with our Hamburg team. Thanks for the great work, everyone!

Unfortunately, we have some bad news from Japan: the Tiger Indigo Bandana will not be ready in time for the party. We won't receive it until May. Oh well, that just makes us even more excited! Here's a photo of the bandana. We think it turned out pretty well, thanks to @Steve and @Buckmutter

Here are some recent photos of my 684. Not washed yet.

I love my Horsehide Boss Engineers. I'm wearing them here with my 634S-B.

A few more photos from Robert

Here are some more pictures of the sample pair that I'm currently wearing. The 16-oz. ring-spun denim goes very nicely.

Our Wesco Custom Morrison in natural-colored horse leather – it just keeps getting more beautiful. I love the change in the leather color from natural to reddish.

Marking, measuring, cutting, sewing...what a busy day at our our Union Special, again an big THANKS to the great support of the unique IH UK team. Love you guys!