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    Iron Heart Fall/Winter 2025 Collection Preview - Now Live

    Self Edge SF, NY, LA, PDX, MX, & ATX

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    • kiyaK
      kiya
      Raw and Unwashed
      Joined:

      The Sugar Cane Limited Edo-Ai Anniversary Collection

      We've been waiting for this release all year… Sugar Cane has put together a limited edition capsule collection for their 55th anniversary using their years of knowledge of indigo dying to create some very unique garments.

      As part of this collection we have a pair of jeans and a Type I denim jacket, both made of a new 14oz Japanese selvedge denim made of 30% sugar cane fiber and 70% cotton.  The warp yarns are dyed using a natural plant based green cast indigo mixed with a traditional indigo giving the denim a unique deep shade of indigo.  The hand feel of this fabric is quite special as the combination of the sugar cane fiber and the warp's natural dye gives the denim a feel and look we've not seen before.  Other details include hand dyed natural indigo pocket bags, hand "painted" natural indigo dyed deerskin patches, and copper branded rivets (which will rust as they age over time).

      Along with these two items we also have a Sugar Cane developed seersucker fabric that's yarn-dyed with pure indigo mixed with an indigo-black pigment dye to create a subdued seersucker pattern which is made into a short sleeve summer shirt.

      All three of these items are available now at all stores and online.

      Shop Sugar Cane Online: https://www.selfedge.com/sugar-cane













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      • M
        Mustafa911
        Raw and Unwashed
        Joined:

        @kiya
        Any idea on crazy check navy western eta ?

        Thanks

        Sent from my iPhone using Tapatalk

        last edited by 1 Reply Last reply Reply Quote 0
        • setandsettingS
          setandsetting
          Raw and Unwashed
          Joined:

          I wish that Sugar Cane Type I would stop being just my size in 44. Stop looking at me!

          last edited by 1 Reply Last reply Reply Quote 0
          • kiyaK
            kiya
            Raw and Unwashed
            Joined:

            @Mustafa911:

            @kiya
            Any idea on crazy check navy western eta ?

            Thanks

            Sent from my iPhone using Tapatalk

            Crazy check hits all stores on Tuesday, available online on Friday.

            last edited by 1 Reply Last reply Reply Quote 0
            • kiyaK
              kiya
              Raw and Unwashed
              Joined:

              We are open again for in-store shopping!

              https://www.instagram.com/p/CD_4Jl7noV5/

              last edited by 1 Reply Last reply Reply Quote 0
              • AppfaffA
                Appfaff
                Raw and Unwashed
                Joined:

                Hoping everything goes smoothly with the reopenings!

                Sent from my iPhone using Tapatalk

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                • kiyaK
                  kiya
                  Raw and Unwashed
                  Joined:

                  @Appfaff:

                  Hoping everything goes smoothly with the reopenings!

                  Sent from my iPhone using Tapatalk

                  Thank you!  Still can't believe the shops were closed for exactly 5 months… hoping for the best for the rest of the year for us and the other retailers which are still open.

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                  • AppfaffA
                    Appfaff
                    Raw and Unwashed
                    Joined:

                    I’m hoping pent up demand will mean a strong rest of the year!

                    Sent from my iPhone using Tapatalk

                    last edited by 1 Reply Last reply Reply Quote 0
                    • kiyaK
                      kiya
                      Raw and Unwashed
                      Joined:

                      Iron Heart Ultra-Heavy Flannels & 21oz Denim Jacket and Jean Restock

                      This week from Iron Heart we have two flannel shirts from their Ultra-Heavy series.  We have a Crazy Check flannel with snap buttons and a black/blue ombre flannel in a workshirt style.

                      Both of these along with a full restock of their flagship 21oz indigo denim jeans in the 634s straight leg fit and modified Type III jacket with hand pockets are available now at all stores and online.

                      Shop Iron Heart Online: https://www.selfedge.com/iron-heart










                      last edited by 1 Reply Last reply Reply Quote 0
                      • kiyaK
                        kiya
                        Raw and Unwashed
                        Joined:

                        Introducing EXCEL - Highly Detailed

                        Today we have a new line dropping at all stores created by our dear friend Excel.  Excel has been doing some special t-shirts over the past few years and has gotten very good at creating a unique vintage style t-shirt with original art.  The first collection is named PLAY 2WIN and consists of a t-shirt and a pair of socks in two styles.  Excel has a great eye for detail and this shows through these items he's created.  Each drop will have a different name and theme; we're looking forward to showing you what else he has in store.

                        The vintage airbrush style t-shirt is made of undyed/unbleached natural-colored organic Texas grown cotton fibers which are knit into a 5.75oz jersey.  The t-shirts go through a custom washing process after being printed to give them a vintage look and feel and are finished with original hand-written neck-tags.

                        The socks come in two color styles, both consisting of a blue and yellow combination.  These start off as organic Texas grown cotton which are knit and sewn then hand dipped into organic plant based dyes. These come in three sizes covering US sizes 7 to 13.

                        You can buy these items now at all Self Edge stores and online, please check the product pages for a full spec list and detail photos.

                        Shop EXCEL Online: https://www.selfedge.com/excel









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                        • M
                          Mustafa911
                          Raw and Unwashed
                          Joined:

                          @kiya
                          I wanted to give shout out to your team in San Francisco . Specially David .  David is so helpful , he helped me sized couple of crazy check shirts on the phone and shipped the shirt same day . In my books , he is a customer service star . Happy with crazy check shirt purchase.

                          Young + David , you have a good team at San Francisco.

                          Even thou I live in northeast but don’t mind purchases  from west coast 🙂

                          Sent from my iPhone using Tapatalk

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                          • kiyaK
                            kiya
                            Raw and Unwashed
                            Joined:

                            https://www.instagram.com/p/CEUbw6KHSvG/

                            last edited by 1 Reply Last reply Reply Quote 0
                            • kiyaK
                              kiya
                              Raw and Unwashed
                              Joined:

                              Some very well worn Sugar Cane Hawaii jeans for your viewing pleasure…

                              https://www.instagram.com/p/CEZhzxYHrBn/

                              last edited by 1 Reply Last reply Reply Quote 0
                              • kiyaK
                                kiya
                                Raw and Unwashed
                                Joined:

                                Toyo's Summer Collections are Here!

                                New summer shirts are here from Sugar Cane, Style Eyes, Toyo, and Star of Hollywood!  There are some seriously hot shirts in this release.

                                We have some beautiful short sleeve shirts and a pocket dobby t-shirt that's indigo dyed from Sugar Cane.  Style Eyes has done a broad cotton fabric shirt in a super fun color.  Star of Hollywood does what they do best and has released two amazing high-density rayon shirts.  Lastly we have Toyo doing a 55th anniversary t-shirt which includes all their brands' logos on the back, a must for any Japanese brand fan.

                                All these items are available now at all stores and online.

                                Shop Toyo's Summer Collections Online: https://www.selfedge.com/shirts









                                last edited by 1 Reply Last reply Reply Quote 0
                                • kiyaK
                                  kiya
                                  Raw and Unwashed
                                  Joined:

                                  This month is Self Edge Los Angeles' 10th Anniversary!

                                  https://www.instagram.com/p/CEmZO0qnVLa/

                                  last edited by 1 Reply Last reply Reply Quote 0
                                  • AdamJA
                                    AdamJ
                                    IHUK Crew
                                    Joined:

                                    @kiya congrats

                                    The devil is in the detail..

                                    last edited by 1 Reply Last reply Reply Quote 0
                                    • Paul9221P
                                      Paul9221
                                      啓蒙家
                                      Joined:

                                      @kiya:

                                      This month is Self Edge Los Angeles' 10th Anniversary!

                                      https://www.instagram.com/p/CEmZO0qnVLa/

                                      That's my home store!  Congrats, Kiya!  Hopefully you can throw a make-up party next year.

                                      Blanket-line all the things!!!

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                                      • kiyaK
                                        kiya
                                        Raw and Unwashed
                                        Joined:

                                        Introducing Dandy's Eyewear

                                        Dandy’s is an eyewear line made by a small factory in Segusino, Italy which only produces four brands of eyewear in their production studio.  Many of shapes and styles are inspired by Enzo Ferrari who built his legacy just a couple of hours away.  The studio has been producing eyewear for 45 years using only original Italian acetates and in-house designed stainless steel hinges.  They believe modern production methods have become too precise and polished so some of the frames are literally unfinished, giving the frames a very natural human quality.  Some are partially unfinished, some are completely unfinished with the machine markings from the cutting of the in-house acetate.  It’s quite wild, and extremely unique.  Most of the frames are larger than all the eyewear brands we currently carry; great if you’ve been wanting a larger or bolder frame.

                                        We met with the people behind the line earlier this year in Bologna, Italy and have chosen with them seven frames from their 2020 collection which they’ve just finished for us.  We hope you get to see these in person so you can appreciate the subtle curves and finishes.

                                        Dandy’s is available now at all 5 Self Edge stores and online.

                                        Shop Dandy's Online: https://www.selfedge.com/dandys








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                                        • kiyaK
                                          kiya
                                          Raw and Unwashed
                                          Joined:

                                          Here's a very well worn pair of 40BSP 3sixteen+ jeans, we've just just received a fresh production run of these at all stores.

                                          https://www.instagram.com/p/CFAOjc3nDZv/

                                          last edited by 1 Reply Last reply Reply Quote 0
                                          • kiyaK
                                            kiya
                                            Raw and Unwashed
                                            Joined:

                                            POCKET BAG TALK

                                            https://www.instagram.com/p/CFH-8z0nQhs/

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