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Iron Heart Fall/Winter 2025 Live Reveal - Thursday 12th of June at 1700BST

Self Edge SF, NY, LA, PDX, MX, & ATX

Iron Heart Retailers
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  • K
    kiya
    Raw and Unwashed
    Joined: 1 Oct 2009

    The Imperial Prospector Jean & Yellow Rat Madras Check

    We've just received a new jean from Imperial and a Japanese madras check shirt from Yellow Rat.

    The Prospector is Imperial's first new model in over five years.  Our customers continue to love Imperials fits, fabrics, and details and we're glad to have something to add to their line-up.  Last year Imperial moved all production of their most popular models to Japan and this new jean is also fully produced in Japan.  The Prospector is a slightly slim jean with a medium rise and an intense taper yielding a small leg opening.  This jean comes in a new 14oz Japanese selvedge denim.

    We've also received a new Yellow Rat shirt perfect for the warm weather made out of a green Japanese madras check fabric with nylon fish eye buttons.

    The Imperial Prospector jean and Yellow Rat Madras Check shirt are available now at all Self Edge stores and in our online store.

    Shop Imperial Jeans

    Shop Yellow Rat Summer Fashions






    last edited by 4 Dec 2013, 20:38 12 Apr 2013, 20:35 1 Reply Last reply Reply Quote 0
    • S
      sirxlaughs
      Joined: 1 Nov 2012

      I'm always in NYC but I might be going to see UFC 159 on the 27th.

      last edited by 12 Apr 2013, 20:58 1 Reply Last reply Reply Quote 0
      • P
        passthestripe
        Joined: 19 Jul 2010

        Popped into SF earlier in the week when I was in town, so much great gear!  Sadly (wisely?) I left it until the last day of my trip so never picked anything up 😞

        last edited by 13 Apr 2013, 10:34 1 Reply Last reply Reply Quote 0
        • S
          Snowy
          Joined: 15 Jun 2012

          I flew from Sydney to SF a few months ago. First morning, First day on a month long trip, went straight to SE, got my IH-666D's hemmed and walked out with SEXIH13. Week later popped into SE NY on the first night in the city, walked out with IHSH72.  Made for great starts of each location/trip. Was nice to catch up with Gino, and finally meet Kiya in person randomly 🙂

          last edited by 13 Apr 2013, 10:40 1 Reply Last reply Reply Quote 0
          • K
            kiya
            Raw and Unwashed
            Joined: 1 Oct 2009

            Favorite Fives by Kiya Babzani on Proper Magazine:
            http://www.propermag.com/site/favourite-fives-kiya-babzani-2013-04

            last edited by 22 Apr 2013, 16:12 1 Reply Last reply Reply Quote 0
            • K
              kiya
              Raw and Unwashed
              Joined: 1 Oct 2009

              We've just received a full restock of all Flat Head and Iron Heart jeans at all stores and online.

              Shop Flat Head

              Shop Iron Heart

              last edited by 24 Apr 2013, 02:24 1 Reply Last reply Reply Quote 0
              • K
                kiya
                Raw and Unwashed
                Joined: 1 Oct 2009

                The Self Edge New York Expansion Party & Self Edge 13% Off Sale

                It has been four years since we opened our New York City location and with the remodel that our SF store went through last year SENY was feeling a bit jealous.  Earlier this month we closed Self Edge New York for a week and have nearly doubled the size of the store, added another dressing room, and expanded our product rage from the brands we've always carried.

                To celebrate this momentous occasion we're throwing a party on April 27th at Self Edge New York and have a weekend long 13% off sale at all three Self Edge stores (and online too).

                The stores are fully stocked with new items from every brand we carry including lots of spring and summer items  We've also recently received full restocks of jeans from every brand to stock up for the sale weekend.  Everything is 13% off except for leather jackets which are 5% off.

                The Self Edge New York Party will be from 6pm to 10pm on Saturday night, April 27. 
                Come enjoy some beers, music, and general rowdiness courtesy of our unruly clientele and employees.

                **In-Store Sale at SESF, SENY, and SELA:
                April 26, 27, and 28 (Friday, Saturday, and Sunday)

                Self Edge Online Store Sale:
                Starts 9am (PDT) Friday, April 26
                Ends 5pm (PDT) Monday, April 29**

                Sale in-store and online will be 13% off (Excludes all printed media, CDs, hems/repairs).  Leather jackets will be discounted 5%.  Customers which are not local can use a coupon code for 13% off everything (5% off leather jackets) in our online store starting at 9AM (PDT) Friday April 26th, the
                coupon code will be good until 5pm (PDT) Monday, April 29th.
                Sale terms cannot be retroactive for past purchases or to pre-purchase items which are not in our current stock.

                Coupon Code for 13% off along with free shipping worldwide: ThirteenPercent
                Coupon Code for 5% off all Leather Jackets with free shipping worldwide:  LeatherLover

                Shop Self Edge Online

                last edited by 24 Apr 2013, 22:30 1 Reply Last reply Reply Quote 0
                • C
                  Chris
                  Raw and Unwashed
                  Joined: 28 Jun 2010

                  This will be fun.  Shame I can't make it, I'd love to see the expanded space.

                  last edited by 24 Apr 2013, 22:41 1 Reply Last reply Reply Quote 0
                  • J
                    joesaintjohn
                    啓蒙家
                    Joined: 9 Aug 2012

                    ^^
                    Ditto that! When're you gonna plop a selfedge in the middle of the country?

                    Fat dudes need good clothes too.

                    last edited by 25 Apr 2013, 04:04 1 Reply Last reply Reply Quote 0
                    • A
                      Anesthetist
                      見習いボス
                      Joined: 14 May 2011

                      @joesaintjohn:

                      ^^
                      Ditto that! When're you gonna plop a selfedge in the middle of the country?

                      Backed!

                      IG: bluehandsslim

                      last edited by 25 Apr 2013, 13:56 1 Reply Last reply Reply Quote 0
                      • K
                        kiya
                        Raw and Unwashed
                        Joined: 1 Oct 2009

                        @joesaintjohn:

                        ^^
                        Ditto that! When're you gonna plop a selfedge in the middle of the country?

                        We're scared of being far from the sea.

                        last edited by 25 Apr 2013, 14:39 1 Reply Last reply Reply Quote 0
                        • F
                          Finn666
                          Joined: 20 Jan 2011

                          ^btw. any news on the London shop k.?

                          last edited by 25 Apr 2013, 14:47 1 Reply Last reply Reply Quote 0
                          • GilesG
                            Giles
                            IHUK Crew
                            Joined: 22 Sept 2009

                            @kiya:

                            @joesaintjohn:

                            ^^
                            Ditto that! When're you gonna plop a selfedge in the middle of the country?

                            We're scared of being far from the sea.

                            Same here…

                            "OK face up to it - you're useless but generally pretty honest and straightforward . . . it's a rare combination of qualities that I have come to admire in you" - Geo 2011

                            last edited by 25 Apr 2013, 14:49 1 Reply Last reply Reply Quote 0
                            • C
                              Chris
                              Raw and Unwashed
                              Joined: 28 Jun 2010

                              @kiya:

                              We're scared of being far from the sea.

                              Self Edge Houston!  America's 4th largest city and the Gulf of Mexico is 45 minutes away…

                              last edited by 25 Apr 2013, 14:59 1 Reply Last reply Reply Quote 0
                              • K
                                kiya
                                Raw and Unwashed
                                Joined: 1 Oct 2009

                                @Finn666:

                                ^btw. any news on the London shop k.?

                                Sorry, we're leaving that up to Danny from Rivet & Hide. If there was another shop owner that i see eye to eye on its him, he is London.
                                We're opening a fourth store July 1st though, more info to come.

                                last edited by 25 Apr 2013, 15:09 1 Reply Last reply Reply Quote 0
                                • F
                                  Finn666
                                  Joined: 20 Jan 2011

                                  what a nice move there k. …looking forward to the news to come, thx!

                                  last edited by 25 Apr 2013, 15:10 1 Reply Last reply Reply Quote 0
                                  • seanoconoS
                                    seanocono
                                    Joined: 17 Oct 2012

                                    I'll chime in with an argument for Self Edge Seattle. Or more specifically, Self Edge Bellevue. The Bravern seems like a nice location to me:

                                    http://www.bravern.com/shops/

                                    Huge denim culture (with a great history of work wear), tremendous Asian influence, and a more-than-competitive population of young, single millionaires that can spend their money on personal luxury items.

                                    Microsoft, Google (second base behind Mountain View), Nintendo, Amazon, T-Mobile, Boeing, Nordstrom, Costco and dozens of other extremely profitable companies are based in the Bellevue area.

                                    The close proximity to Canada is a huge bonus, too. There are malls in the area that broadcast announcements in English first, Chinese second. This is purely for tourists from Vancouver. I've seen them come down in buses, two at a time. The first is for people, the second is just for shopping bags.

                                    Something to think about, Kiya. Coffee scene is a plus, too, right?

                                    last edited by 25 Apr 2013, 15:26 1 Reply Last reply Reply Quote 0
                                    • seanoconoS
                                      seanocono
                                      Joined: 17 Oct 2012

                                      @kiya:

                                      @Finn666:

                                      We're opening a fourth store July 1st though, more info to come.

                                      Great news. Congrats!

                                      last edited by 25 Apr 2013, 15:28 1 Reply Last reply Reply Quote 0
                                      • natehateN
                                        natehate
                                        啓蒙家
                                        Joined: 18 Jun 2012

                                        kiya are you getting the ihsh 33 sb in?

                                        don't you know there ain't no devil? only god when he's drunk!

                                        last edited by 26 Apr 2013, 01:30 1 Reply Last reply Reply Quote 0
                                        • J
                                          joesaintjohn
                                          啓蒙家
                                          Joined: 9 Aug 2012

                                          @kiya:

                                          We're opening a fourth store July 1st though, more info to come.

                                          Self Edge Oklahoma City?

                                          Fat dudes need good clothes too.

                                          last edited by 26 Apr 2013, 02:47 1 Reply Last reply Reply Quote 0
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