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    Iron Heart Update 2026

    Project RE:LOVE - Swatch Bags

    Project RE:LOVE and The Outlet
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    • LynneL
      Lynne
      IHUK Crew
      @TeflonDon
      Joined:

      @TeflonDon They did! I’m already working on the next batch. There should be another five released in January.

      Thank you to everyone who’s ticked the ‘Relove Offcuts’ box and everyone who’s Reloved their shirts! I love seeing these fabrics being repurposed 🙏

      last edited by JordJ 1 Reply Last reply Reply Quote 3
      • JordJ
        Jord
        Raw and Unwashed
        @Lynne
        Joined:

        @Lynne This is so creative and you're doing an excellent job! Keep em coming!

        last edited by LynneL 1 Reply Last reply Reply Quote 0
        • LynneL
          Lynne
          IHUK Crew
          @Jord
          Joined:

          @Jord thank you - the whole team have an input from sourcing fabrics to being muses, photography to product creation, adding snaps to marketing etc etc And we wouldn’t be able to do it without customers reloving their shirts…more shirts please! ☺️

          last edited by GrimG 1 Reply Last reply Reply Quote 1
          • GrimG
            Grim
            The Unwoven
            @Lynne
            Joined:

            @Lynne These are awesome, what a great idea! Looking forward to the January drop.

            This is Steve.

            last edited by LynneL 1 Reply Last reply Reply Quote 0
            • LynneL
              Lynne
              IHUK Crew
              @Grim
              Joined:

              @Grim thank you! That truly means a lot. There’ll possibly be 3 indigos, 1 black and 1 duck coming…just need a few more offcuts 🤞

              last edited by 1 Reply Last reply Reply Quote 1
              • LynneL
                Lynne
                IHUK Crew
                Joined:

                New! Swatch Bag – Bespoke Lining Option (Your Shirt)

                We’re considering offering a bespoke lining option for the Swatch Bag and wanted to gauge interest.

                You’d be able to send in your own beloved worn Iron Heart shirt, which I’d use to line the bag (see pics below).

                The outer shell would still be made from Relove hemming offcuts, with a choice of indigo, black, or duck depending on availability. Nb: exact fabric composition can’t be specified, but I will liaise with you and send a progress shot so you know what you are getting.

                There would be a $50 premium, reflecting the extra communication/s and work involved in adjusting the bag to suit each individual shirt.

                Shirt condition:
                This isn’t about perfect garments. Worn cuffs and elbows, tired collars, stains, small holes under the arms are all fine. As long as the shirt is freshly laundered and the main body is intact, it can usually work.

                How it would work:
                • Message me with a brief description, of your shirt, pit-to-pit size and photos
                • I’ll confirm shirt suitability and what denim/canvas I have, before an order is created and anything needs to be sent
                • Any leftover shirt fabric stays with us and feeds back into the wider Relove project

                We will not be offering any other customisations at this stage.

                Quick question:
                Would you be interested?
                1. Definitely – I’ve got a shirt in mind
                2. Maybe – would want to discuss first
                3. I’d stick with the original Swatch Bag
                4. Not for me, but I like the idea

                1, 2, 3 or 4? Please feel free to comment or get in touch to discuss a specific shirt ⚡️

                20251217-20251217-DSC_9421.jpeg 20251217-20251217-DSC_9530.jpeg

                last edited by Lynne 1 Reply Last reply Reply Quote 9
                • GilesG
                  Giles
                  IHUK Crew
                  Joined:

                  Nice one @Lynne

                  "OK face up to it - you're useless but generally pretty honest and straightforward . . . it's a rare combination of qualities that I have come to admire in you" - Geo 2011

                  last edited by 1 Reply Last reply Reply Quote 2
                  • GrimG
                    Grim
                    The Unwoven
                    Joined:

                    I’m definitely interested, just have to wait for one of my shirts to have a bit more wear. 🤘

                    This is Steve.

                    last edited by 1 Reply Last reply Reply Quote 1
                    • RossR
                      Ross
                      IHUK Crew
                      Joined:

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                      last edited by 1 Reply Last reply Reply Quote 0
                      • LynneL
                        Lynne
                        IHUK Crew
                        Joined:

                        Each bag is totally unique with a mix of heavyweight denims for the shell and 14oz for the straps. Linings are from production samples or unsellable shirts such as…IMG_2947.jpeg
                        The back was in good condition, so that became the bag lining. And the rest will become coaster backs, hat lining, sweat banding etc

                        last edited by Lynne 1 Reply Last reply Reply Quote 9
                        • RossR
                          Ross
                          IHUK Crew
                          Joined:

                          RESTOCK

                          last edited by 1 Reply Last reply Reply Quote 2
                          • SteveS
                            Steve
                            IHUK Crew
                            Joined:

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                            insta
                            @saturdaytypefever
                            @steve_ironheart

                            last edited by 1 Reply Last reply Reply Quote 4
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