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    Iron Heart Fall/Winter 2025 Collection Preview - Now Live

    Price Raises for all Iron Heart - May 2024

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    • JerkStoreJ
      JerkStore
      Raw and Unwashed
      Joined:

      Will this affect SS24 pricing that has already been announced but not released?

      last edited by AlexA 1 Reply Last reply Reply Quote 0
      • AlexA
        Alex
        IHUK Crew
        @JerkStore
        Joined:

        @JerkStore it's a flat 5% increase, across the entire line, rounded to the nearest 5 dollars, some up some down.

        last edited by 1 Reply Last reply Reply Quote 0
        • ?
          A Former User
          Joined:

          Transparancy is key! It’s absurd that some materials are going sky high pricewise and it really seems to go nuts after Covid but let’s not start that one. I’m happy to pay 5% more for over engineerd stuff! I hope the retailers will feel the same way cause IH rules! Also Yurena already called me nuts for paying what we pay for IH let’s see what she says now 🤣

          last edited by 1 Reply Last reply Reply Quote 0
          • BrandreaB
            Brandrea
            Raw and Unwashed
            Joined:

            Totally understand Alex, it’s everywhere. Our business is no different and weak currency doesn’t help. We use CAD dollars and it’s weak against the greenback as well.

            last edited by 1 Reply Last reply Reply Quote 0
            • AlexA
              Alex
              IHUK Crew
              Joined:

              Thanks, both - @Heavy_blue @Brandrea

              I know this is annoying for all, especially EU customers who will feel like they have had bad news a lot recently, but we really have been holding off as long as we can, and as you say @Brandrea, this should not really come as a surprise given the global issues of late.

              last edited by ? 1 Reply Last reply Reply Quote 2
              • AlexA
                Alex
                IHUK Crew
                Joined:

                As well as production costs, our (IH International) costs are also on the rise. Rent is increasing, utilities are increasing and in the interest of trying to be a fair employer, staff salaries have all been increasing quite sharply recently too, to help the guys combat inflation and increased cost of living.

                last edited by FlavourFadeF 1 Reply Last reply Reply Quote 4
                • ?
                  A Former User
                  @Alex
                  Joined:

                  @Alex thanks for the kinds words! But if we look back at brexshit then retailers must feel much worse(i keep ot neat) especially in the long run.. it’s not only the product what i pay for but also the service!

                  last edited by 1 Reply Last reply Reply Quote 0
                  • KasiK
                    Kasi
                    見習いボス
                    Joined:

                    I have seen price increase over the last 10 years cost of living will always go up.

                    Just got keep up with them.

                    The world's insane
                    While you drink champagne
                    And I'm livin' in black rain 4Q 🖕

                    last edited by 1 Reply Last reply Reply Quote 0
                    • P
                      PJ
                      Haraki san Student
                      Joined:

                      I could be wrong but I don’t think your segment of customers are that price sensitive.

                      Cheers 🤙

                      Peter 🤙😎

                      last edited by AlexA 1 Reply Last reply Reply Quote 1
                      • AlexA
                        Alex
                        IHUK Crew
                        @PJ
                        Joined:

                        @PJ said in Price Raises for all Iron Heart - May 2024:

                        I could be wrong but I don’t think your segment of customers are that price sensitive.

                        Cheers 🤙

                        I think you are probably correct, but that does not mean we feel any better about putting prices up!

                        last edited by ? BlueBloodB 2 Replies Last reply Reply Quote 2
                        • jerkulesJ
                          jerkules
                          啓蒙家
                          Joined:

                          @PJ thats very true. Not like an increase of £15 on an already £300 pair of jeans is gonna dissuade me. Also, I expect my employer to give me a pay to rise at least in line with inflation. It would be unreasonable to expect the businesses I support to not also do the same for their employees, and in fact I want to support businesses that DO make these tough choices rather than shaft their suppliers and staff. If the end result = marginal price increases for me, then so be it .

                          last edited by jerkules 1 Reply Last reply Reply Quote 4
                          • ?
                            A Former User
                            @Alex
                            Joined:

                            @Alex and marges won’t get any bigger in your advance is my guess

                            last edited by 1 Reply Last reply Reply Quote 0
                            • FlavourFadeF
                              FlavourFade
                              Raw and Unwashed
                              @Alex
                              Joined:

                              @Alex Thanks for sharing that with us! I work for one of the biggest retailers in Europe and we have the same issues and did not just increase the prices but also the payment for all employees. I am impressed that you also adressed this because it's one of the major things people have to deal with these times. Also I am happy to be able to afford a couple of nice pieces from time to time and am willing to pay for you guys being around for bringing all the good stuff to us 👍

                              Insta: free_the_fades

                              wtb:
                              The Pale Rider XXL

                              last edited by 1 Reply Last reply Reply Quote 3
                              • MizmazzleM
                                Mizmazzle
                                見習いボス
                                Joined:

                                @alex keep making the good shit and we’ll keep buying it. I don’t think any of us have an issue supporting a brand that treats us like we’re a part of the extended family. Respect is a two way street and that always feels like it goes both ways with IH.

                                In the easy chair with my boots on, melted whiskey in my hand. Could'na been asleep for more than three hours...time to go to work again...

                                last edited by 1 Reply Last reply Reply Quote 6
                                • todyT
                                  tody
                                  啓蒙家
                                  Joined:

                                  It is what it is.
                                  Thanks for letting us know in advance.

                                  last edited by 1 Reply Last reply Reply Quote 2
                                  • NikN
                                    Nik
                                    Raw and Unwashed
                                    Joined:

                                    So you're basically saying there's a global IH sale for the next 5 days?

                                    last edited by 1 Reply Last reply Reply Quote 0
                                    • AlexA
                                      Alex
                                      IHUK Crew
                                      @Alex
                                      Joined:

                                      @Alex said in Price Raises for all Iron Heart - May 2024:

                                      Until then, you have a 5% ‘sale’ for the rest of the week if you’re on the edge of a purchase.

                                      Pretty much

                                      last edited by 1 Reply Last reply Reply Quote 0
                                      • doubleteeD
                                        doubletee
                                        Haraki san Prodigy
                                        Joined:

                                        Transparency of IH is amazing and thanks for sharing @Alex. Very much appreciated to be this open and honest with us guys 🙌

                                        last edited by 1 Reply Last reply Reply Quote 1
                                        • BlueBloodB
                                          BlueBlood
                                          Haraki san Prodigy
                                          @Alex
                                          Joined:

                                          @Alex The loyalty vouchers are much appreciated, especially when prices (inevitably) increase.

                                          If I purchase fewer IH items in the future, it’ll be because I have a bunch of it already and my closet has limited space. 😄 It won’t be because of the price increase, which is dwarfed by the price increases at my local grocery store over the past couple of years. We all understand that Japan is facing serious economic challenges right now and it’s nice to support a Japanese business that means a lot to all of us. We’re also thankful to be in a position to do so.

                                          last edited by 1 Reply Last reply Reply Quote 5
                                          • EdHE
                                            EdH
                                            Iron Heart Deity
                                            Joined:

                                            Late to the party, but thanks for sharing @Alex.

                                            Incidentally, I was watching something the other day about the Japanese economy. Well worth a watch, particularly for anyone interested in macroeconomics.

                                            Take the dive...

                                            last edited by 1 Reply Last reply Reply Quote 4
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