Iron Heart YouTube Videos

[AdamC]

Special thanks to @SamD for his patience i lost my cool with myself a couple of times, there will be some funny outtakes on this one for sure

[Fades for future]

@AdamC well, that sounds like fun mate

[SamD]

Seeing as @AdamC is living it up over in China , @Bailey and myself are showing off all of this week's arrivals and upcoming drops - big FW23 launches coming on Monday, the IHSH-372-BRN is here!

Watch on YouTube:

Watch on Instagram: https://www.instagram.com/reel/CzdxTNHMb1X/

[Karol]

@SamD Great presentation and awesome modeling by @Bailey !

[SamD]

@AdamC is back from his travels with a preview of next week's upcoming drops. It's another massive one for FW23...with A2 deck jackets, crazy check work shirts and the new double-cloth Western shirt launching very soon!

Watch on Youtube:

Watch on Instagram: https://www.instagram.com/reel/CzwLuMbM8kc/

[SamD]

New drops and restocks for this week - Whipcord N1 deck jackets are back!

Watch on Youtube:

Watch on Instagram: https://www.instagram.com/reel/C0CPsriMlX9/

[SamD]

Here's a closer look at the new FW23 arrivals that are dropping on Monday 4th December - Ombré check UHFs are here!

Watch on Youtube:

Watch on Instagram: https://www.instagram.com/reel/C0URW0isBvv/

[SamD]

Did someone say UHF MADNESS?!?

All remaining FW23 heavy flannels (including the new slubs) are dropping in just over an hour - here's @AdamC to get you hyped with a closer look...

[SamD]

Spring/summer '24 is here! Here's what's dropping from the new collection over the coming week...

Watch on YouTube:

Watch on Instagram: https://www.instagram.com/reel/C4ODpuZIIjQ/

[JerkStore]

Love the videos, Sam!

[Sir_Cuffs-a-Lot]

Great video, Sam! Champ vest, mint olive cpo

[SamD]

@Sir_Cuffs-a-Lot Yeah, I've got my eye on one of the serge CPOs

[Karol]

@SamD @AdamC huge improvement in the image quality in the last two videos. Those fabrics really pop, and the textures are amazingly captured. New gear?

[SamD]

@Karol Thanks! We’re shooting/uploading in 4K now and I’ve been trying to get more detailed close up shots. More time consuming and eats up hard drive space, but we definitely think it’s worth it. Hopefully they’ll keep improving!

[Karol]

@SamD totally worth it! Video production is getting on par with the product!

[Salted Racer]

Keep doing these vids
Love hearing about the new stuff

[JunkPants]

Dig the videos, gives a very good idea of how the fabrics move/drape/handle, which can sometimes be hard to tell even from very good photos & descriptions.
I know I've been surprised, positively and negatively, by fabrics once I have them in hand. Speaking in general here, not necessarily IH.
(Typical reaction from IH fabrics: "Wow!")

[SamD]

This week's SS24 drops with @AdamC - 9oz "American check" flannels have landed!

Watch on YouTube:

Watch on Instagram: https://www.instagram.com/reel/C4fyrjnM4Z7/

[JerkStore]

Can’t believe you wore that reversible tanker and didnt say a word.

[AdamC]

@JerkStore I said many words Most of which were cut haha