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    Iron Heart Fall/Winter 2025 Collection Preview - Now Live

    Self Edge SF, NY, LA, PDX, MX, & ATX

    Iron Heart Retailers
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    • veloaudioV
      veloaudio
      Raw and Unwashed
      Joined:

      Be strong [emoji3]

      last edited by 1 Reply Last reply Reply Quote 0
      • S
        sabergirl
        見習いボス
        Joined:

        I'm here for a week, man! It's gonna be rough.

        Sent from my iPhone using Tapatalk

        last edited by 1 Reply Last reply Reply Quote 0
        • cadenceC
          cadence
          Joined:

          Fleet Week? I feel bad anytime I go into a self edge. Normally I don't even need another pair but if I come in, I want them and I probably end up making employees mad when I drool on all the pants and then decide my current pair (which is still very new) will have to stay my current pair.

          Sent from my iPhone using Tapatalk

          My DWC contestant forum page

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          • kiyaK
            kiya
            Raw and Unwashed
            Joined:

            Self Edge Hard Enamel Pins!

            We've gone and made some awesome Self Edge pins, perfect for your denim jacket, chambray shirt, or any other place you want to add some flair.  These are fancy hard enamel pins made of a brass/copper blend which are nickel plated, have a hard enamel inlay, and come with really nice spring'd flat head tie-tack clasps.  Needless to say, these are step above your average enamel pin.

            We have Diesel (the Self Edge French Bulldog mascot), the Self Edge logo, and a shuttle from a denim shuttle loom.  No, it's not a canoe pin, it's what the weft yarn on the loom is spun around that goes shooting back and forth on the loom to create the weft of the denim.

            These are available now to up your flair game at all Self Edge stores and our online store.

            Shop Self Edge Online







            last edited by 1 Reply Last reply Reply Quote 0
            • kiyaK
              kiya
              Raw and Unwashed
              Joined:

              Iron Heart Fall/Winter Shirts & Massive Jean Restock

              We've just received our first shipment of fall/winter shirts from Iron Heart including their ultra-heavy flannel, a new indigo dyed hickory stripe shirt, and a indigo/indigo 12oz denim workshirt.

              Along with these new shirts we've received a fresh batch of Beatle Buster, 301s, 633s, and 8301s jeans.  All these items are available now at all Self Edge stores.

              Shop Iron Heart Online




              last edited by 1 Reply Last reply Reply Quote 0
              • Clint_DC
                Clint_D
                啓蒙家
                Joined:

                @kiya Any plans on opening a Self Edge in Austin?

                ATX IH Hoarder

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                • kiyaK
                  kiya
                  Raw and Unwashed
                  Joined:

                  @Clint_D:

                  @kiya Any plans on opening a Self Edge in Austin?

                  Opening a Self Edge in Texas is definitely in the cards for the near future, but i'm very sorry to say it won't be in Austin.  I know that may be a shock considering how much cool shit is happening in Austin, but it will most probably be in another city in Texas.

                  last edited by 1 Reply Last reply Reply Quote 0
                  • Clint_DC
                    Clint_D
                    啓蒙家
                    Joined:

                    Thanks for the response.  I guess that pretty much leaves Houston or Dallas as major contenders and a day trip to Self Edge wouldn't be the worst thing in the world!

                    ATX IH Hoarder

                    last edited by 1 Reply Last reply Reply Quote 0
                    • ChrisC
                      Chris
                      Raw and Unwashed
                      Joined:

                      Well, that's intriguing.

                      last edited by 1 Reply Last reply Reply Quote 0
                      • guiltypartyG
                        guiltyparty
                        Joined:

                        @kiya I guess since we are asking, has Atlanta ever been considered or discussed?

                        last edited by 1 Reply Last reply Reply Quote 0
                        • BloodnThunderB
                          BloodnThunder
                          Raw and Unwashed
                          Joined:

                          If you guys ever open a Seattle location I am effed!

                          IG: Shadesofindig0

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                          • kiyaK
                            kiya
                            Raw and Unwashed
                            Joined:

                            3sixteen Heavyweight Hoodies, Indigo-Dyed T-Shirts, & Jean Restocks

                            3sixteen have just done a fresh run of their heavyweight hoodies, available now in gray and black.  These use a heavy custom woven cotton fleece and custom matte-black (on the black) and gunmetal (on the gray) double-pull YKK zippers.  The hoodie has a great fit and we don't think you can buy a better hoodie anywhere near this price.

                            Along with the hoodies we've received a restock of 3sixteen's indigo-dyed pocket t-shirts which come in a 2-pack.  The first run of these sold out in a matter of days and we're happy to have them back in stock at our shops.  These have a slim fit, short arms, and a small pocket and will fade and age over time with regular wear and washings just like a pair of jeans.

                            Along with these items we've received full restocks of over 20 different models of 3sixteen and 3sixteen+'s jeans.  These are available now at all of our stores.

                            Shop 3sixteen Online

                            Shop 3sixteen+ Online







                            last edited by 1 Reply Last reply Reply Quote 0
                            • kiyaK
                              kiya
                              Raw and Unwashed
                              Joined:

                              Introducing Self Edge Mexico - For Sunny People

                              We’re proud to announce the opening of Self Edge Mexico, our first location outside of the USA.  Opening in beautiful San Jose del Cabo we’ve tweaked our usual offerings to better fit the year round summer heat and the vibe of the region we’re in.  Beaches, sandy dunes, palm trees, amazing fishing and surfing, and more mezcal and tequila than we know what to do with.

                              With our new location we’ll be carrying a large assortment of warm weather wear, shorts, eyewear, jewelry, sandals, and even adding a couple of Mexican lines to the mix.  With the exception of our two new lines the rest of the products will still be made by the Japanese (and some American) brands which we’ve been stocking for years.  We can’t leave out the jeans though, two or three models of jeans from every brand we stock will also be available at SEMX.

                              We’ve made a short video with local director Mike Arce, taking you on a trip from Centro San Jose del Cabo to the site which Self Edge is located.  You can watch the video above.

                              Self Edge Mexico opens Wednesday, October 20th and is located on Flora Farms, an organic farm/restaurant/bar in Animas Bajas, near the beaches and marina right outside San Jose del Cabo.  Please check our locations page on our site to see store hours and to download a PDF map of how to get there from the center of town.

                              We’re having a large opening party weekend complete with a party at the store, pre-parties, post-parties, a comedy night in San Jose del Cabo with Dean Delray and Nick Youssef, and more.  We have quite a few confirmed attendees coming from the states, from brand owners to clients to friends.  We’re excited to share an area we love very much with our favorite people.  If you plan on making it and need help with travel arrangements please email us at denim@selfedge.com and we can help you sort out your flights and hotel.

                              Self Edge Mexico Party Weekend Info

                              Downtown San Jose del Cabo Art Walk
                              Thursday, November 12th / 6pm to 10pm
                              Meet at La Gabacha Bar at 6pm

                              Self Edge Mexico Opening Party
                              Friday, November 13th / 5:30pm to 8pm
                              @ Self Edge Mexico

                              The Comedy Store Legends Dean Delray & Nick Youssef, Live in Los Cabos
                              Saturday, November 14th / 8pm to 10pm
                              Location TBA (in Centro, San Jose del Cabo)

                              Self Edge Weirdo Fish Taco Party w/ DJ Mr. Vacation
                              Sunday, November 15th / Noon until you can’t stand.
                              @ El Marinero Borracho (aka, The Drunken Sailor)










                              last edited by 1 Reply Last reply Reply Quote 0
                              • summ3rhaysS
                                summ3rhays
                                Joined:

                                Congrats, the store looks great!

                                IG: summ3rhays & Indigobleed

                                last edited by 1 Reply Last reply Reply Quote 0
                                • cadenceC
                                  cadence
                                  Joined:

                                  Store looks cool. What was the motivation for the location?

                                  Sent from my iPhone using Tapatalk

                                  My DWC contestant forum page

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                                  • kiyaK
                                    kiya
                                    Raw and Unwashed
                                    Joined:

                                    @cadence:

                                    Store looks cool. What was the motivation for the location?

                                    Sent from my iPhone using Tapatalk

                                    Actually Put This On just wrote an entire piece on why we opened the shop where we did right here:
                                    www.putthison.com

                                    Glad you like the way the shop looks, really i wish everybody could experience the location we opened in, it's quite unique and fits the product mix well.

                                    last edited by 1 Reply Last reply Reply Quote 0
                                    • Filthy2123ozjunkieF
                                      Filthy2123ozjunkie
                                      見習いボスー
                                      Joined:

                                      That rug is so beautiful. It reminds me of this card woven  Shaman's belt/scarf I got in Colombia. I'd be interested in seeing a close up photo of the rug and finding out who made it.

                                      last edited by 1 Reply Last reply Reply Quote 0
                                      • Filthy2123ozjunkieF
                                        Filthy2123ozjunkie
                                        見習いボスー
                                        Joined:

                                        @kiya I'd love to read the article, if you had a link to the specific article.

                                        last edited by 1 Reply Last reply Reply Quote 0
                                        • kiyaK
                                          kiya
                                          Raw and Unwashed
                                          Joined:

                                          @Filthy25ozJunkie:

                                          @kiya I'd love to read the article, if you had a link to the specific article.

                                          Here it is: http://putthison.com/post/131634190397/qué-onda-kiya-self-edge-opens-in-san-josé-del

                                          @Filthy25ozJunkie:

                                          That rug is so beautiful. It reminds me of this card woven  Shaman's belt/scarf I got in Colombia. I'd be interested in seeing a close up photo of the rug and finding out who made it.

                                          The rug is a vintage Persian Tabrizi rug from the 1940's.

                                          last edited by 1 Reply Last reply Reply Quote 0
                                          • Filthy2123ozjunkieF
                                            Filthy2123ozjunkie
                                            見習いボスー
                                            Joined:

                                            That is so awesome. Thanks a lot.

                                            last edited by 1 Reply Last reply Reply Quote 0
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