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    Iron Heart Fall/Winter 2025 Live Reveal - Thursday 12th of June at 1700BST

    Iron Heart - Price Reductions.

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    • GilesG
      Giles
      IHUK Crew
      Joined:

      "OK face up to it - you're useless but generally pretty honest and straightforward . . . it's a rare combination of qualities that I have come to admire in you" - Geo 2011

      last edited by 1 Reply Last reply Reply Quote 0
      • SeulS
        Seul
        Joined:

        Are you fucking kidding me?.. Biggest smile on my face right now… Proud Iron Heart family member...

        last edited by 1 Reply Last reply Reply Quote 0
        • B
          blakey
          Joined:

          Great news. To be honest, I can't see a difference in prices - but still the same great products.

          last edited by 1 Reply Last reply Reply Quote 0
          • GilesG
            Giles
            IHUK Crew
            Joined:

            Practically all jeans down USD30-45.  Many shirts, Jackets and Cut & Sewn.  Little in Hardware as that has always been tight margin-wise anyway.

            "OK face up to it - you're useless but generally pretty honest and straightforward . . . it's a rare combination of qualities that I have come to admire in you" - Geo 2011

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            • Z
              zwer
              Raw and Unwashed
              Joined:

              As usual, the IH Crew goes above and beyond to keep the customers happy. Well done, Giles. And thank you.

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              • S
                Sirihc
                Joined:

                This is awesome news. Zwer said it all–outstanding customer service.

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                • FurattoHeddoF
                  FurattoHeddo
                  Joined:

                  @Giles:

                  Practically all jeans down USD30-45.  Many shirts, Jackets and Cut & Sewn.  Little in Hardware as that has always been tight margin-wise anyway.

                  Cannot find any shirts or jackets with a reduced price, am I missing something?

                  "Don't ever be sorry"

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                  • simoncS
                    simonc
                    Banned
                    Joined:

                    ^ yeah yesterday's price

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                    • Bums_FanB
                      Bums_Fan
                      Iron Heart Deity
                      Joined:

                      Giles, et al.,
                      This is awesome news!  Example: Yesterday IHSH-07 was $310 usd and today it is $260 usd.  Adding to the reasons I am liking this brand and IHUK more and more everyday.  Thank you.

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                      • seanoconoS
                        seanocono
                        Joined:

                        Name one other company that passes their savings on to their customers.

                        Seriously, one other…

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                        • A
                          ArnoldLayne
                          Joined:

                          had my eye on four shirts - none reduced sadly

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                          • S
                            Snowy
                            Joined:

                            @seanocono:

                            Name one other company that passes their savings on to their customers.

                            Seriously, one other…

                            Pretty sure a few of us have tried to think of names and failed. It's long term thinking, knowing the kit is sensational.

                            last edited by 1 Reply Last reply Reply Quote 0
                            • GilesG
                              Giles
                              IHUK Crew
                              Joined:

                              @FurattoHeddo:

                              @Giles:

                              Practically all jeans down USD30-45.  Many shirts, Jackets and Cut & Sewn.  Little in Hardware as that has always been tight margin-wise anyway.

                              Cannot find any shirts or jackets with a reduced price, am I missing something?

                              A few of the shirts and jackets were reduced.  All of the newer products would have had prices calculated on an already fairly weak yen, so our ability to reduce those was much more limited than with stuff we had priced when the yen was stronger.

                              The good news is that going forward we should be able to price stuff more attractively.  As long as the yen stays where is is at the moment, expect this year's fall/winter collection to be lower priced than last year for similar product.

                              "OK face up to it - you're useless but generally pretty honest and straightforward . . . it's a rare combination of qualities that I have come to admire in you" - Geo 2011

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                              • D
                                davito
                                Joined:

                                G i find this very generous giving the fact you and H-san follow high quality standards, craftmanship and implementing all the new stuff you mentioned in the Japan visit thread. Respect.

                                Cheers,
                                David

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                                • madmondayM
                                  madmonday
                                  Raw and Unwashed
                                  Joined:

                                  a bit late seeing this.  hope the markets are stable long enough for this new pricing scale to stay in place for a few seasons.

                                  great gesture Stubborn Crew

                                  head high, middle finger higher

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                                  • GilesG
                                    Giles
                                    IHUK Crew
                                    Joined:

                                    Thanks MM.

                                    Of course, almost immediately the JPY strengthened 5% (I got a tad concerned), but it has weakened a bit since then, so we are pretty good at the moment…

                                    "OK face up to it - you're useless but generally pretty honest and straightforward . . . it's a rare combination of qualities that I have come to admire in you" - Geo 2011

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