Solediction
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i feel like it's a different audience. besides there are a million of these hype blogs already.
+1
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Pay to find out because it's a big difference.
but it sounds like they want to do a collective lookbook because if they want to do a HI blog all they need is info and for you to supply some high quality pics. I get those a lot, that and "we want to use your clothes for TV shows,movies, adverts bla bla bla…." my answer is always no thanks.
What they're really saying is can i use your cloth for free because our business is too cheap to pay for it. I always said yes at the start and never get anything out of it and sometimes the clothes comes back as a pile of dirty laundry. i soon realise the ones that are willing to pay or can afford to are the ones that you get recognition for. [Which i think it's stupid should really be the other way around]
Group blogger are usually younger people, basically because they have no "label" of their own but still wanting to do a lookbook they ask a whole lot of labels and shoot out fits put together to make their own
"lookbook". you have no say in what they do and how they present your product.this is of course just my personal experience with this sort of stuff, it may be very different on the other that side of the world
For other readers Lookbooks are industry catalogs. labels put these out a head of every season for buyers and media to show what coming up in their new range. Usually very basic with the clothes modeled in front of a white background.
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Nooo, this is how our first lookbook went last year:
We're just looking for more brands to support and help out lookbook out at the same time.
We're not just some hype blog, we do projects such as our spring/summer lookbook, We also do a lot of interviews with famous cats and such.
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I like what they are doing, but then again I like that home(y) page stuff that was up. I thought it was tasteful & well done, but do agree with the entire "hype blog" notion. Since they were brave enough to come on the forum, I have a few questions that might sway my take on them wanting to use my beloved Iron Heart for their lookbook:
What made you want to use this brand?
What is the theme of your lookbook?
What items do you own that made you think this brand would be a good fit for what you are trying to do?
It's really simple. If you want to use the brand to just say this is that NEW, I'm not really with it. However, If you want to use the brand because you own items & are impressed with the quality & overall aesthetics than I can at least support you & your cause.
In any event continued success & keep doing what you are doing.
**i have a few comments for the folks above me, but will hold them for a minute before i go in
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What made you want to use this brand?
-Well, as you see in our last lookbook, Nudie Jeans supplied up with all the denim. So I searched and looked for another company that makes quality denim and I have friends that vouch for the brand. So that's when I came across Iron Heart. Also, we couldn't just downgrade and make this lookbook with just plain old Levi's, we need some special denim.What is the theme of your lookbook?
-The title of the lookbook is called, "Welcome to Graduation." Here's the trailer:What items do you own that made you think this brand would be a good fit for what you are trying to do?
-Well, we have items from Penfield, Ralph Lauren, Durkl, Elm Company, and such, and we definitely we're looking to see if more brands in that nature felt like they could reach out for the project, and we saw Iron Heart filling a spot. -
I usually leave this kind of thing for Lando, but based on your response staycrank, I have to strongly say no thank you on the look book offer.
Thank you for responding to my questions & for getting me thinking about Iron Heart. I unfortunately wouldn't want to see Iron Heart "filling a spot" in your lookbook. It's nothing against your lookbook, but I don't think you understand what you have here with any Iron Heart product. This is a brand that has formed their own niche in a crowded marketplace by using the best materials available & by walking to their own drummer despite what is the current trend. This is a brand that actually answers to their customers & ensures that they don't stand behind, but instead stands with their products.
Not to be pretentious, but I have seen the owner of the brand take damaged items & return them to the customer free of charge. I've seen items that are on their second or third owner stand up to the vigors of everyday life none the worse for wear. I've seen a forum member undergo a horrible occurrence & Haraki-San has gone the length to give this person a signed shirt & a pair of jeans (can not forget about Self Edge on this front). I've gotten Christmas cards from these people, & when I was going through a difficult time G$ actually checked up on me just to say, "hey, hope all is well."
With all that said, I hope you can understand why a spot on your impressive rooster will not be able to contain Iron Heart. It's so much more than just a clothing brand. It's the silent integrity of the items. It's the unspeakable quality and the timelessness of their designs. In my humble opinion, any "spot" is just not acceptable or worthy of what they do.
all the best,
monday on a tuesday night
**staycrank i'm sure this will not deter you from getting other brands for your lookbook, but you need to get an inkling of the devotion that is out here for these people & what they do. Please leave us stubborn folk with our Iron Heart
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@monday:
This is a brand that has formed their own niche in a crowded marketplace by using the best materials available & by walking to their own drummer despite what is the current trend. This is a brand that actually answers to their customers & ensures that they don't stand behind, but instead stands with their products….
It's so much more than just a clothing brand. It's the silent integrity of the items. It's the unspeakable quality and the timelessness of their designs. In my humble opinion, any "spot" is just not acceptable or worthy of what they do.
Monday,
I have to agree 1000% with your sentiments. The above quotes particularly resonated with me and I think really say it all. -
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thirded
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I have to agree. I was looking for a make of clothing that put the emphasis on quality, a company that had some moral integrity, that didn't rush off to China to broaden their profit margins. This brand (I HATE that term…thanks Naomi Klein!) has all that and more. How many clothing companies make denim blankets for the grandmas of valued customers/friends? In the cut-throat consumer world of clothing retail, Iron Heart stands proudly apart. It undoubtedly exists to make money, no-one would deny that, it simply does that without making one feel exploited. We all come out feeling like we're an important part of the process.
Anyways...my two pennies worth. I'll undoubtedly be keeping an eye out for your Lookbook whatever decision is taken and wish you all the best with it.
